Quote:
Originally Posted by DouglasS
It’s doing far better. You can’t compare ratings of 2002 to ratings of 2019. Viewership of all television channels has halved since. Love Island getting 5 million would be the equivalent of it getting like 10 million in that time. Taking into account the date differences Love Island is far more relevant and larger than BB3 ever was
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The officials are online views too. The number of people watching TV hasn't declined at all, people just choose to watch on catch up now using laptops or tablets because it's easier for them if they miss the show on TV. So, if you think about it, Love Island really should have more views and 5 million today is not in-fact equivalent to 10 million back in the day but 2.5 million because people have far more options to catch up on shows today then they did in 2002.