Hardy has worked on Big Brother since 2009, so he's not the issue. The issue is Denis O'Conor who this year was given the role as creative director.
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Denis O’Conor has been promoted to a new role – creative director. As well as looking over the main show, he will look after spin-off shows Big Brother’s Bit on the Side and Celebrity Big Brother.
Alongside Katy Manley and Susy Price, he has been a producer on the show for three years. He also produced the final series of Big Brother on Channel 4 back in 2010.
Reporting to Initial managing director, Nick Samwell-Smith, O’Connor will take up the new position immediately. O’Connor said he had “some big ideas in the pipeline” for this summer’s series.
Samwell-Smith added that O’Connor had “played a pivotal role” in the success of the format.
“He is a brilliantly creative producer and with Denis at the helm Big Brother couldn’t be better placed to keep fans enthralled year after year,” he added.
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http://bigbrother247.co.uk/pre-bb-de...-brother-2015/