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View Full Version : Freederm to sponsor Big Brother 11


Matt
18-05-2010, 11:39 AM
The sponsorship will include ad bumpers, created by Freederm's integrated agency Bray Leino, before and after breaks during 'Big Brother 11' on Channel 4 and E4.

Bray Leino negotiated the deal with Channel 4 and has made 56 idents ranging in length from five to 15 seconds.

Virginia Melis, brand manager at Freederm, commented: "We are delighted to be the sponsor of the final series of Big Brother - it's a programme that has changed the television landscape over the past 11 years.

"The brands have a similarity - boosting freedom and confidence and allowing people to be who they really want to be."

Click here for full story (http://www.campaignlive.co.uk/news/1003942/Skincare-brand-Freederm-sponsor-Big-Brother-11/)

Beastie
18-05-2010, 11:41 AM
Thanks for this Matt! :D

Can't wait! Sounds a good sponsor.

Does this mean a lot of spotty teeny boppers will be going into the BB11 house?

Stu
18-05-2010, 12:03 PM
FIFTEEN SECOND sponser idents? Piss off.

bigbrothermaniac008
18-05-2010, 12:11 PM
Hmmm... They might be able to use it in the house with out covering up the label. Haha ;)

Mrluvaluva
18-05-2010, 12:12 PM
I think product placement is fairly common now?

Fetch The Bolt Cutters
18-05-2010, 12:43 PM
FIFTEEN SECOND sponser idents? Piss off.

how dare you

Mrluvaluva
18-05-2010, 01:37 PM
how dare you


http://i.ytimg.com/vi/-hfZqbZtT6E/0.jpg

Shaun
18-05-2010, 01:42 PM
how dare you

...you're a real character, aren't ya.

OT. I don't know what they do...

2k9david2k10
18-05-2010, 02:38 PM
thought id post the advert most likely what we gunna see more of During bb :D

<object width="480" height="385"><param name="movie" value="http://www.youtube.com/v/9-BAmKBgd4E&hl=en_GB&fs=1&"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/9-BAmKBgd4E&hl=en_GB&fs=1&" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="480" height="385"></embed></object>

Joe.
18-05-2010, 02:41 PM
Cool, 56 idents, that'll be cool :)

Fetch The Bolt Cutters
18-05-2010, 02:44 PM
...you're a real character, aren't ya.

OT. I don't know what they do...

you smell

Fetch The Bolt Cutters
18-05-2010, 02:48 PM
OT. I don't know what they do...

tell us something we dont know

http://www.just-whatever.com/wp-content/uploads/2009/03/arse-head.jpg

Jordan.
18-05-2010, 02:51 PM
tell us something we dont know

http://www.just-whatever.com/wp-content/uploads/2009/03/arse-head.jpg

ARSE. :spin:

Fetch The Bolt Cutters
18-05-2010, 02:52 PM
ARSE. :spin:

you said it :joker:

Patrick
18-05-2010, 03:51 PM
FFS How boring will this be.

'Get the freederm look this summer..'

'Oh yeah.. face cream.. Big Bro, look at my face..'

'Ooooh oh so freederm'

'Be who you want to be! Be FREE DE-R-M!'



FFS
I mean its going to be so boring, What can they do to relate this idents to big brother?

Meh, well just see what they look like though but hey we have to give them some credit I mean 56 Idents!

Jesus.

Thats more than any other sponsor ever made.

I say bring back Dreams.

You got it.

Patrick
18-05-2010, 03:52 PM
FIFTEEN SECOND sponser idents? Piss off.

:shocked:

Shaun
18-05-2010, 03:53 PM
you smell

I sense a Razzie coming your way :love:

alfiegreen
18-05-2010, 03:58 PM
you got it.

lol!! This. Forever and ever!

alfiegreen
18-05-2010, 04:25 PM
lol!! This. Forever and ever!

<object width="1280" height="745"><param name="movie" value="http://www.youtube.com/v/QI5aEukScKE&hl=en_GB&fs=1&color1=0x3a3a3a&color2=0x999999&hd=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/QI5aEukScKE&hl=en_GB&fs=1&color1=0x3a3a3a&color2=0x999999&hd=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="1280" height="745"></embed></object>

WHAT DO WE THINK?? Remixed it!! :L

Patrick
18-05-2010, 04:27 PM
<object width="1280" height="745"><param name="movie" value="http://www.youtube.com/v/QI5aEukScKE&hl=en_GB&fs=1&color1=0x3a3a3a&color2=0x999999&hd=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/QI5aEukScKE&hl=en_GB&fs=1&color1=0x3a3a3a&color2=0x999999&hd=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="1280" height="745"></embed></object>

WHAT DO WE THINK?? Remixed it!! :L

OMG.

I love it :D

Im going to miss 'You got it'
I remember running in on the launch of CBB7 With pop corn and I literally just jumped on the sofa the minute the guy was like 'You got it!'

:love:

You can make a fan made opening titles once we get the eye if you can, then add this onto it.. See how well it matches :D

alfiegreen
18-05-2010, 04:37 PM
OMG.

I love it :D

Im going to miss 'You got it'
I remember running in on the launch of CBB7 With pop corn and I literally just jumped on the sofa the minute the guy was like 'You got it!'

:love:

You can make a fan made opening titles once we get the eye if you can, then add this onto it.. See how well it matches :D

OHH I WILL! lool don't you worry!! i will be making numourous videos!! :L

*mazedsalv**
18-05-2010, 04:39 PM
Sponser aimed at spotty kids, nice, target audience of teens.

I thought it would have been Dreams again.

Sawyer
18-05-2010, 05:00 PM
FFS How boring will this be.

'Get the freederm look this summer..'

'Oh yeah.. face cream.. Big Bro, look at my face..'

'Ooooh oh so freederm'

'Be who you want to be! Be FREE DE-R-M!'



FFS
I mean its going to be so boring, What can they do to relate this idents to big brother?

Meh, well just see what they look like though but hey we have to give them some credit I mean 56 Idents!

Jesus.

Thats more than any other sponsor ever made.

I say bring back Dreams.

You got it.

For **** sake Patrick. What can they do to keep you happy. It's a frigging sponser for goodness sake, which will have no impact on the series whatsoever. There is no big deal if you don't like the sponser. What you just said doesn't even make sense. How did o2 adds relate? How did Talk Talk ads relate?

It doesn't. So shut up. Get a life and stop complaining.

Jack_
18-05-2010, 05:02 PM
Oh dear, worst one yet. Talk about scraping the barrel for a sponsor.

Patrick
18-05-2010, 05:22 PM
For **** sake Patrick. What can they do to keep you happy. It's a frigging sponser for goodness sake, which will have no impact on the series whatsoever. There is no big deal if you don't like the sponser. What you just said doesn't even make sense. How did o2 adds relate? How did Talk Talk ads relate?

It doesn't. So shut up. Get a life and stop complaining.

And you call yourself BB Fan?

Honestly, every sponsor Ad has related.

CBB5s had the phone getting 'VIP Treatment'

BB9s had that 'Your being watched' feeling to it.

BB10s basically said Big Bro in it and was about Big Brother and Little Brother.

Dreams had slogans like Evict your old bed or Falling asleep doesnt have to be a task, along with a eye winking.


Seriously, people like you ****ing ruin the build up to Big Brother last year we could talk about sponsors without bellends coming on and acting like they own the place.

Dont talk to me.
I have no concern for you.
And im fed the **** up with people like you getting away with saying what ever the **** you please to other members were as if someone else said somthing as small as 'Idiot' we would be banned.

****ing joke, it seems James just picks ahd chooses what he wants to see and find offensive.

_Seth
18-05-2010, 05:24 PM
I hope they don't show anything disgusting... :(

dawa
18-05-2010, 05:24 PM
Ive still got the BT Cellnet / O2 adverts stuck in my head when I think about Big Brother :p

Stu
18-05-2010, 05:26 PM
For **** sake Patrick. What can they do to keep you happy. It's a frigging sponser for goodness sake, which will have no impact on the series whatsoever. There is no big deal if you don't like the sponser. What you just said doesn't even make sense. How did o2 adds relate? How did Talk Talk ads relate?

adversely affect the quality of the series? Because IIt doesn't. So shut up. Get a life and stop complaining.
Nobody is saying it's going to affect the quality of the series, rather simply judging the sponser advert against itself and previous ones.

Seems you are imagining things.

Niall
18-05-2010, 05:34 PM
Oh dear, worst one yet. Talk about scraping the barrel for a sponsor.

This. I dont know what could be worse than having zit cream sponsoring BB :conf2:

Patrick
18-05-2010, 05:36 PM
Nobody is saying it's going to affect the quality of the series, rather simply judging the sponser advert against itself and previous ones.

Seems you are imagining things.

This.

Ive still got the BT Cellnet / O2 adverts stuck in my head when I think about Big Brother :p

What seasons did they sponsor?

crossieKIDD
18-05-2010, 05:49 PM
thats a lot of vartiations will keep it FRESH ;) hahaha

Sawyer
18-05-2010, 05:57 PM
And you call yourself BB Fan?

Honestly, every sponsor Ad has related.

CBB5s had the phone getting 'VIP Treatment'

BB9s had that 'Your being watched' feeling to it.

BB10s basically said Big Bro in it and was about Big Brother and Little Brother.

Dreams had slogans like Evict your old bed or Falling asleep doesnt have to be a task, along with a eye winking.


Seriously, people like you ****ing ruin the build up to Big Brother last year we could talk about sponsors without bellends coming on and acting like they own the place.

Dont talk to me.
I have no concern for you.
And im fed the **** up with people like you getting away with saying what ever the **** you please to other members were as if someone else said somthing as small as 'Idiot' we would be banned.

****ing joke, it seems James just picks ahd chooses what he wants to see and find offensive.

Haha. Wow. Someones a little cranky today.
And for the record I am a BB fan, and have been since BB3.

SarcasticCat
18-05-2010, 06:01 PM
Interesting, seem to be targeting the apparent spot ridden teens that watch Big Brother.

Beastie
18-05-2010, 06:05 PM
Interesting, seem to be targeting the apparent spot ridden teens that watch Big Brother.

Hello :xyxwave:

Lol I like you Sarcastic Cat. You are like.. the sporn of Stu! <3

dawa
18-05-2010, 06:30 PM
What seasons did they sponsor?


2,3 and 4

DigitalSid
18-05-2010, 07:10 PM
FIFTEEN SECOND sponser idents? Piss off.

Only the opening one will be 15, ofcom limits the ones around ad breaks to 10.

Stu
18-05-2010, 07:19 PM
Only the opening one will be 15, ofcom limits the ones around ad breaks to 10.
Oh your right I recall now that the ones at the top of the show is longer.

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18-05-2010, 07:22 PM
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