Giraffe bread hits the shelves

[Crimson Dynamo]

One to make you smile on a Wednesday :hugesmile:

Little Lily Robinson the three-year-old got Sainsbury's to rename its tiger bread after writing a letter saying it looked more like the markings of a giraffe.


http://i.dailymail.co.uk/i/pix/2012/01/31/article-2094564-118AC65C000005DC-765_468x286.jpg

http://i.dailymail.co.uk/i/pix/2012/01/31/article-2094564-118ACB4A000005DC-847_468x457.jpg

http://i.dailymail.co.uk/i/pix/2012/01/31/article-2094564-118ACAFE000005DC-616_468x472.jpg

Viral: Lily's mother posted her daughter's letter and the response on this Facebook campaign page which went on to get more than 140,000 'likes'

Read more: http://www.dailymail.co.uk/news/article-2094564/Giraffe-bread-Lily-Robinson-3-gets-Sainsburys-change-tiger-variety-viral-letter.html#ixzz1l7tS46bD

[Saph]

haha :D is this actually real??

[Crimson Dynamo]

haha :d is this actually real??

100%

[Niamh.]

aww :love:

[Jessica.]

That is adorable. :D

[lostalex]

I think it should be called "tortoise shell bread"

[Ammi]

Problem is, it's on the top shelf and I couldn't reach it..

[Niall]

Thats so cute :lovedup:

[Niamh.]

Problem is, it's on the top shelf and I couldn't reach it..

:laugh:

[Benjamin]

:bored:


I think I'm the only one who is absolutely unimpressed with this story and the fact that one of the parents typed the letter for the girl yet figured it would be clever to type 'sainnnsssssbbbuuurrryyys'.

[Ammi]

:bored:


I think I'm the only one who is absolutely unimpressed with this story and the fact that one of the parents typed the letter for the girl yet figured it would be clever to type 'sainnnsssssbbbuuurrryyys'.

Ooooo you are heartless....but accurate

[Benjamin]

Ooooo you are heartless....but accurate

Not heartless, I just don't find stuff like this 'cute'. :laugh:

[Niamh.]

:bored:


I think I'm the only one who is absolutely unimpressed with this story and the fact that one of the parents typed the letter for the girl yet figured it would be clever to type 'sainnnsssssbbbuuurrryyys'.

You'd be such an annoying dad Re write your letter to Santa, Tarquin! That grammar is horrendous!

[Benjamin]

You'd be such an annoying dad Re write your letter to Santa, Tarquin! That grammar is horrendous!

Firstly, I would never name my child Tarquin. Secondly, my children will have that illusion of Santa shattered at an early age. I shall tell them he was murdered by the Tooth Fairy. :hmph:

[Ammi]

Not heartless, I just don't find stuff like this 'cute'. :laugh:

I'm joking, of course, I do agree.....whenever I have to 'judge' any work..drawing, poetry etc at work, I always avoid the ones which have had obvious 'parent input'

[Niamh.]

Firstly, I would never name my child Tarquin. Secondly, my children will have that illusion of Santa shattered at an early age. I shall tell them he was murdered by the Tooth Fairy. :hmph:

Evil. Pure Evil. :bored:

[lily.]

Firstly, I would never name my child Tarquin. Secondly, my children will have that illusion of Santa shattered at an early age. I shall tell them he was murdered by the Tooth Fairy. :hmph:

mwahahahahahahahaha

[Josy]

A £3 gift card? fgs sainsburys thats a bit tight :laugh:

[Suze]

I agree with Ben and Ammi on this, that said though, Giraffe bread is a more fitting description :D even if before opening this thread I was like what! :o surely they are not adding bits of Giraffe to their bread :o :mad: :( :blush2: *Feels stupid for that, and sidles out of thread*.

[Maia]

My mum just told me about this, what on earth :bored: Tiger bread >>>

[Marc]

:bored:


I think I'm the only one who is absolutely unimpressed with this story and the fact that one of the parents typed the letter for the girl yet figured it would be clever to type 'sainnnsssssbbbuuurrryyys'.

Not heartless, I just don't find stuff like this 'cute'. :laugh:

:bored: Don't ever have kids

[Me. I Am Salman]

Which dumb ****** called it tiger bread in the first place

[CharlieO]

She can't spell sainsburys but she can specially make the 1/2 next to the 3 the special small 1/2.

Poppycock.

[Patrick]

A 3 Pound Gift Card? :amazed: :amazed:

Let's wreck this place.

[Doogle]

Aww :love:

But £3 srsly?!

[billy123]

The giraffe bread story is just a cynical publicity stunt. The following spoof story in response to it made me giggle.
:joker:
http://www.newsbiscuit.com/2012/02/01/lidl-rename-cheese-yummy-moo-lumps-after-letter-from-moron/
Lidl rename cheese ‘yummy moo lumps’ after letter from moron

Always keen to put the customer first, Lidl has responded to a letter from a moron by renaming all their cheese-flavoured products ‘yummy moo lumps’.

‘We received a letter written in crayon from one of the dullards that shops here, and we knew we could get some publicity out of it,’ explained Director of Idiot Management, Jeremy Faulds. ‘The letter was a bit damp and smeared with our own-brand custard substitute, but we eventually worked out it was cheese that he was rambling on about.’

News of the heart-warming decision to humour someone four holes short of an Emmental spread quickly across social networks. ‘My mate put a photo of this tatty, poorly-spelled press release on Facebook, and I had to share it,’ said Sally Westland, a computer user.

‘It’s always nice to see a faceless corporation exploiting someone vulnerable, just to shift a few more pallets of processed crap. Especially if by sticking it on my wall I can make people ‘Like’ me,’ claimed Westland. ‘Besides, it’s just a bit of light-hearted fun, it’s not as if they’re manipulating anyone,’ said the viral advertiser’s dream, who prefers Waitrose own-brand ‘I can’t believe it’s not Roquefort’.

Renaming products to bow to the whims of customers is nothing new. Tesco noticed a surge in demand after rebranding ‘Carcass dregs squashed into a ball, rolled in yellow bits and then sliced’ as ‘Wiltshire ham’, and powdered soup-flavoured drinks sell better if they include the name of a random vegetable in the title.

‘We’re more than happy to appear to bow to our customers’ demands, and then ruthlessly exploit them for profit,’ admitted Faulds. ‘Although we’ve had some legal issues, since we rebranded our canned hotdogs as ‘food’.’

[Ammi]

Waitrose own-brand ‘I can’t believe it’s not Roquefort’

....LMAO

[Niamh.]

:laugh2: