View Full Version : Weetabix bought by China's Bright Food
http://www.bbc.co.uk/news/business-17935661
China's Bright Food has bought a controlling stake in Weetabix, which owns the breakfast cereal brand as well as Alpen and Ready Brek.
Bright Food will take a 60% stake in Weetabix in a deal that values the company at £1.2bn.
The Northamptonshire-based firm was family-owned until 2004, when it was bought by Lion Capital.
Weetabix says its trademark breakfast cereal accounts for 7% of UK cereal sales, with annual sales of £101m.
Bright Food chairman Zongnan Wang said: "With Bright Food's strong resources and our expertise in both the Chinese and broader international markets, we are excellently placed to develop the Weetabix business."
什么是神圣的吗?
arista
03-05-2012, 11:45 AM
At least
its not closing this way.
I don't think there was any chance of Weetabix closing :
http://news.sky.com/home/business/article/16221071
Weetabix, which is the UK's second biggest cereal manufacturer, exports to more than 80 countries, employs nearly 2,000 people and generates annual sales of more than £420m.
The Weetabix cereal alone accounts for 7% of UK cereal sales
http://www.telegraph.co.uk/finance/newsbysector/retailandconsumer/8039891/Weetabix-cereals-bars-expand-profits.html
Weetabix cereals bars expand profits
Cereal maker Weetabix, which has been the subject of persistent sales rumours in recent months, defied the recession by posting a 26pc rise in pre-tax profit for 2009.
arista
03-05-2012, 12:44 PM
"I don't think there was any chance of Weetabix closing"
Sure
but times are going to get much harder
they may have private debts
so a Take Over by a Massive Growing Company
is OK.
Life In The City.
"I don't think there was any chance of Weetabix closing"
Sure
but times are going to get much harder
they may have private debts
so a Take Over by a Massive Growing Company
is OK.
Life In The City.
"may" ..... :puzzled:
arista
03-05-2012, 01:13 PM
Yes the may have Debts
that means in the Near Future on their own
they would close.
Thats what happens
alot nowdays.
Kizzy
03-05-2012, 01:20 PM
http://www.efinancialnews.com/story/2012-05-03/lion-weetabix-return?mod=sectionheadlines-home-PE
arista
03-05-2012, 01:26 PM
"Lion Capital has already made nearly five times its original investment on cereal brand Weetabix and stands to make plenty more, according to Financial News calculations, following today's sale of a controlling stake that values the UK food firm at £1.2bn."
Yes Wise Kizzy
the Stock Market is Cool.
GypsyGoth
03-05-2012, 08:23 PM
This is part one of the chinese plan to poison everybody and then take over britain.
arista
04-05-2012, 07:50 AM
This is part one of the chinese plan to poison everybody and then take over britain.
Fantasy.
China has a Nation it has to hold on to
they would not want to take over the UK
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