Sam
31-05-2007, 10:26 AM
Flying start for Big Brother 8
Chris Tryhorn
Thursday May 31, 2007
MediaGuardian.co.uk
Big Brother 8: figures suggest viewers have not been put off by Ofcom criticism. Photograph: Channel 4
The eighth series of Big Brother launched with 6.2 million viewers last night, eclipsing The Apprentice and the British Soap Awards with a 26% share of the audience.
Last night's arrival of 11 female housemates for this year's reality TV series attracted a peak of 8 million viewers, or a 35% share, in the last 15 minutes of its run between 9pm and 10.15pm.
Big Brother's healthy launch figures suggest Channel 4 has escaped serious fallout from last week's damning Ofcom report about alleged racism and bullying on Celebrity Big Brother in January.
Channel 4 won the ratings battle in the 9pm slot. ITV1's British Soap awards averaged 5.7 million viewers in the 9pm hour, while on BBC1 The Apprentice had 4.8 million, the third lowest audience of its 10-week run.
Last night's audience for Big Brother was down on last year, however, when 7 million viewers tuned in for the first night - the highest audience for a launch show.
More follows ...
From Media Guardian
Chris Tryhorn
Thursday May 31, 2007
MediaGuardian.co.uk
Big Brother 8: figures suggest viewers have not been put off by Ofcom criticism. Photograph: Channel 4
The eighth series of Big Brother launched with 6.2 million viewers last night, eclipsing The Apprentice and the British Soap Awards with a 26% share of the audience.
Last night's arrival of 11 female housemates for this year's reality TV series attracted a peak of 8 million viewers, or a 35% share, in the last 15 minutes of its run between 9pm and 10.15pm.
Big Brother's healthy launch figures suggest Channel 4 has escaped serious fallout from last week's damning Ofcom report about alleged racism and bullying on Celebrity Big Brother in January.
Channel 4 won the ratings battle in the 9pm slot. ITV1's British Soap awards averaged 5.7 million viewers in the 9pm hour, while on BBC1 The Apprentice had 4.8 million, the third lowest audience of its 10-week run.
Last night's audience for Big Brother was down on last year, however, when 7 million viewers tuned in for the first night - the highest audience for a launch show.
More follows ...
From Media Guardian