Why do you think ratings have fallen?

[Will.]

Obvs the launch did fantastic at 2.5/3.6M

But then overnights started dropping to 1.5M which is still very good, then to 1.2M and 1M.

And now it’s getting overnight 800K which is a big drop and shows people have tuned out.

Obviously people don’t watch LIVE TV much anymore but it was getting a lot higher overnight until last Friday.

Any ideas why people would have stopped watching?

[Will.]

I’m really enjoying it.

The only thing I think could be improved is the tasks, there not the best so far.

[Zizu]

Obvs the launch did fantastic at 2.5/3.6M

But then overnights started dropping to 1.5M which is still very good, then to 1.2M and 1M.

And now it’s getting overnight 800K

Obviously people don’t watch LIVE TV much anymore but it was getting a lot higher overnight until last Friday.

Any ideas why people would have stopped watching?


Kerry / Halle - their behaviour


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[Crimson Dynamo]

Who cares

[Vanessa]

I'm just going to enjoy it and not stress.
We have at least two series and cbb also coming up.

[MTVN]

I think it's a pretty standard drop off, people will have watched the early shows out of curiosity but it never retains the audience of the first few days

I just hope it doesn't go much below 800k. It's enjoyable but it is missing a bit of a spark atm I think, we're yet to have many dramas or big talking points

[Northern Monkey]

It needs are race row or transphobia row, a proper one, not one manufactured by the tabloids.

[madman411]

Is that accounting for catchup? I’m trying to play my part by keeping the two shows and live stream on when I can. Unfortunately Northern Monkey is right - we need some scandal to keep the viewers engaged. The fact we’ve only had one rule break so far is making this season “too clean” and that’s reality show cancer.

[user104658]

It aint my big bruvva.

Sorry guys I'm still deep into the negative camp about it.

I'm convinced oldschool fans who think this is good are just determined to make it work... it's not even vaguely on course.

It feels like a cheap knock-off ... and not in the "colourful camp chaos" way that Channel 5 did in the first few Ch5 series. Realistically it doesn't even compare to more than half of the Channel 5 civilian series (Yes there were some duds, but in hindsight there were also plenty of classic characters). Let alone any of the Ch4 series. And a million miles from the peak era.

I was hopeful but for me it's missed the mark entirely. Viewership suggests people are simply bored. Even "Love Island" is clearly past its best days. This sort of reality format is simply dying.

[user104658]

Is that accounting for catchup? I’m trying to play my part by keeping the two shows and live stream on when I can.

I don't know about the live stream if it's online - but in terms of TV... this is not how TV ratings work. No one knows that you have it on :joker:.

[letmein]

Who cares

The network cares, they can easily drop the show if it’s not making a return for them.

[Mystic Mock]

BB needs to do two things to have any chance of being successful again in this country.

1. Live Feed - Even if it's put up on some subscription based platform, it's more authentic to the brand, produces better quality programming for BB, and conceptually is what sets BB apart from other personality based competitions.

2. Unfiltered contestants - Obviously due to the times we live in where some people are afraid of their own shadow, a lot of TV in general (especially Reality TV) is having to censor themselves just so that they don't get flung off the air due to receiving loads of complaints for "controversial content" and therefore enforcing a forced positivity narrative instead.

And unfortunately I'm going to guess that BB is largely trying to follow Strictly and MasterChef UK into the forced positivity camp, and when we look at the most popular Big Brother years, they had a mix of drama, humour, and cool down/chill out moments in them, being forced to be positive is boring TV and unnatural (and you as a viewer can tell it's unnatural) and Channel 5's vulgar era was too unpleasant for most people to want to watch.

Basically BBUK needed to return in an era that was less overly sensitive about everything, because BBUK in the 00's was to Reality TV what Rockstar was to Video Games.

Crude, vulgar, disgusting at times, but also funny, interesting and iconic all at the same time.

[Abra]

I think the lack of drama and tension in the first couple of weeks has probably caused it, as opposed to something like The Traitors that really captured peoples attention and felt like compulsive must-see viewing because it was both highly dramatic and strong on the tactical gameplay. As unlikeable as a couple of the housemates are, there is no real antagonist in this series so far.

[Mokka]

It aint my big bruvva.

Sorry guys I'm still deep into the negative camp about it.

I'm convinced oldschool fans who think this is good are just determined to make it work... it's not even vaguely on course.

It feels like a cheap knock-off ... and not in the "colourful camp chaos" way that Channel 5 did in the first few Ch5 series. Realistically it doesn't even compare to more than half of the Channel 5 civilian series (Yes there were some duds, but in hindsight there were also plenty of classic characters). Let alone any of the Ch4 series. And a million miles from the peak era.

I was hopeful but for me it's missed the mark entirely. Viewership suggests people are simply bored. Even "Love Island" is clearly past its best days. This sort of reality format is simply dying.

I feel like I agree with you... but I can't quite place my finger on why it isn't the same. It's like... it has the essence of BBUK, but really it's just a knock off version.
Is it because they cast people to play specific characters in reality TV now? So everyone seems to be a version of a character we have already seen?

[Lostie!]

It's all a bit Big Brother Lite. It's fine but pretty meh.

[Redway]

That’s just how people watch (or don’t watch) terrestrial TV now. There’s little point keeping up with them now at this point.

[Gusto Brunt]

I'm just going to enjoy it and not stress.
We have at least two series and cbb also coming up.

Exactly. Who cares about ratings? I don't.:hee:

Who's to say if they're right anyway?

[Benjamin]

It’s natural for viewers to drop off from the launch. Plus nowadays so many people don’t watch at the time, they catch up.

If you look at at recent game shows then The Traitors was a slow burner at the start and then it massively spread and got an audience (bear in mind this was a whole new show not dine before so the curiosity element was still there).

If you look at something like race across the world the first season on BBC2 has the lowest viewing figures, the second increased and when they moved season 3 to BBC1 it shot up. Again this is a relatively ‘new’ show.

Big brother is unlikely to pull in the figures of C4 days as so many people have their thoughts on BB already due to how long it’s been going but having it on ITV2 is likely to also impact the viewing numbers.

[Strictly Jake]

Another factor could be when autumn strikes all the reality shows seem to come out, you've got so many on at the moment maybe more newer viewers to big brother would prefer to watch the other shows. I'd say it should have aired late August instead. There seems a lack of good telly then

[Strictly Jake]

Plus I don't even get how ratings even work these days. Everyone watches streaming and catch up so I don't know how they can work out properly how many people are watching

[Ammi]

I think the lack of drama and tension in the first couple of weeks has probably caused it, as opposed to something like The Traitors that really captured peoples attention and felt like compulsive must-see viewing because it was both highly dramatic and strong on the tactical gameplay. As unlikeable as a couple of the housemates are, there is no real antagonist in this series so far.

…I think also, with something like Traitors…?…it was all bright and shiny and new in that we didn’t know what to expect so we had no preconceived thoughts and expectations and hopes etc…with BB, we’ve had expectations so are analysing if you like from a different perspective of comparison to something we already know and love…

…there’s many factors, I think…BB is yet to gain the newer audience who haven’t known it before…that’s not an instant thing and Traitors for instance is particularly fast paced in format because every day someone leaves and there are two sources of leaving…maybe this series as well has focused on what made the show popular back in the day and what the original fans would want…but also needs to focus on the things that new fans would wan and hope for…that’s all a pretty big ask so I think they’re doing ok …maybe not the ratings they hoped for but TV shows aren’t watched in the same way as back in the day either…

[Ammi]

…and also…some viewers might prefer to binge watch shows toward the end than commit their time each evening…binge watching is such a thing now and a preference for some…

[daniel-lewis-1985]

Who cares

The fans who want it to stick around and not get cancelled….AGAIN.

[daniel-lewis-1985]

It’s doing really well for the channel it’s on and it’s holding its own against massive competition in MAFS, GBBO AND CELEB RACE ACROSS THE WORLD. There is so much reality tv on at the moment. Mafs is seen as a huge success but BB has matched its numbers and outdone its numbers on occasion. Last night 950k watched BB live so it does seem it’s retained a core live audience and with itvx I’m sure these episodes will get around 1.5 million.

[Ammi]

…^^^…great points, Daniel…and of all the reality shows, it seems to still be sparking big discussion sections …so that’s all going to elevate its popularity…(…hopefully)…so long as they build on this one and keep choosing diverse housemates to appeal to many demographics…

[GoldHeart]

Ratings have fallen because of Kerry .

[Zizu]

Ratings have fallen because of Kerry .


… and Halle ..


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[GoldHeart]

… and Halle ..


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Yep

[Stu]

It’s doing really well for the channel it’s on and it’s holding its own against massive competition in MAFS, GBBO AND CELEB RACE ACROSS THE WORLD. There is so much reality tv on at the moment. Mafs is seen as a huge success but BB has matched its numbers and outdone its numbers on occasion. Last night 950k watched BB live so it does seem it’s retained a core live audience and with itvx I’m sure these episodes will get around 1.5 million.
^ Dude always hits the nail on the head with Big Brother.

[Vanessa]

I think they've been pretty steady. Even went up a bit last night.
A lot of people watch online as well.

[AnnieK]

This season of MAFS has been pretty good so I know a lot of my friends are watching that live then catching up with BB.

[Vanessa]

This season of MAFS has been pretty good so I know a lot of my friends are watching that live then catching up with BB.

Yes. A lot are watching online.

[Ammi]

This season of MAFS has been pretty good so I know a lot of my friends are watching that live then catching up with BB.

..did you notice that one of the biggest storylines of this season of MAFS/maybe one of the biggest of any season….was airing while BB was being launched…?….hmmmmm, the cynic in me….

[Jemal]

I know a few people who turned off after Kerry stayed over Farida. I think Kerry/Hallie have turned a few people off but also people catch up online most of the time. Even I do too when I’ve worked late.

[Ammi]

I know a few people who turned off after Kerry stayed over Farida. I think Kerry/Hallie have turned a few people off but also people catch up online most of the time. Even I do too when I’ve worked late.

…in general, we watch TV differently now, don’t we…?…I could never stay awake through the night to watch live feed, but I often did back in the day…I hoped that Farida would stay but what I loved, though…was seeing her on the late show and just still loving the whole experience of being there and living her best life…:lovedup:…

…and hey Jemal, btw…lovely to see you…:love:..it’s been such a nostalgia ride for the return…

[madman411]

I don't know about the live stream if it's online - but in terms of TV... this is not how TV ratings work. No one knows that you have it on :joker:.

Streaming is absolutely factored into TV ratings. This is exactly what’s a major sticking point with the Hollywood strikes. ITV will definitely be able to see how their shows fare.

[Jemal]

…in general, we watch TV differently now, don’t we…?…I could never stay awake through the night to watch live feed, but I often did back in the day…I hoped that Farida would stay but what I loved, though…was seeing her on the late show and just still loving the whole experience of being there and living her best life…:lovedup:…

…and hey Jemal, btw…lovely to see you…:love:..it’s been such a nostalgia ride for the return…

Lovely to see you too Ammi:hug:

[HettyTheHarelip]

Join Date: Oct 2023
Posts: 16
.
The presence of two or three individiuals with a modicum of resourcefulness and wit notwithstanding, the majority of the house's residents are, sadly, uninspired and slow of wit. Conversations are largely as sterile as a scorched earth landscape, the tattoo-sporting males are reminiscent of downmarket caricartures of Ray Bradbury's "The illustrated man" and even the backstabbers and schemers are remarkably inept at the only skill in which they will ever have a hope of achieving mediocrity. It makes one think fondly ob BB1's "Nasty Nick" who, by the standards of this lackwitted fraternity of weasels and bootlickers was a master of the trade and could lay claim to a moderately healthy complement of functioning brain cells. He should be feted to this day, rather than being denounced by the BB fundamentalists.
Most of this year's housemastes are uninspired and unentertaining, but if past BBs offer a meaningful guideline, one of them will, probably, gain the house crown or lay claim to reputational immortality. After all, housemates remembred to this day are the ghastly Nadia Almada, Nicky Graham and Jade Goody. Dysfunctional beings, one and all.

[Redrose]

Terrible blunder to bring it back. They need to cancel it after this series.

[Zizu]

Terrible blunder to bring it back. They need to cancel it after this series.



Na

They should have kept the old theme tune plus have Davina presenting..

Also if there were 18,000 applicants how on gawds earth did we end up with demicks like Paul , Kerry , Halle , Tom and Matty !!


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[Alf]

The sponsor advertisement between the commercial breaks is always the gay couple.

Maybe the majority of people don't feel represented when the very, very large majority of people are not homosexual.

Maybe that has a bearing on ratings? People not sering themselves represented?

[daniel-lewis-1985]

Join Date: Oct 2023
Posts: 16
.
The presence of two or three individiuals with a modicum of resourcefulness and wit notwithstanding, the majority of the house's residents are, sadly, uninspired and slow of wit. Conversations are largely as sterile as a scorched earth landscape, the tattoo-sporting males are reminiscent of downmarket caricartures of Ray Bradbury's "The illustrated man" and even the backstabbers and schemers are remarkably inept at the only skill in which they will ever have a hope of achieving mediocrity. It makes one think fondly ob BB1's "Nasty Nick" who, by the standards of this lackwitted fraternity of weasels and bootlickers was a master of the trade and could lay claim to a moderately healthy complement of functioning brain cells. He should be feted to this day, rather than being denounced by the BB fundamentalists.
Most of this year's housemastes are uninspired and unentertaining, but if past BBs offer a meaningful guideline, one of them will, probably, gain the house crown or lay claim to reputational immortality. After all, housemates remembred to this day are the ghastly Nadia Almada, Nicky Graham and Jade Goody. Dysfunctional beings, one and all.

Why is there an AI user on the forum? 😂

[daniel-lewis-1985]

The sponsor advertisement between the commercial breaks is always the gay couple.

Maybe the majority of people don't feel represented when the very, very large majority of people are not homosexual.

Maybe that has a bearing on ratings? People not sering themselves represented?

I don’t think anyone cares about adverts.

[arista]

Could because it's on ITV2HD