It's kind of Catch 22 though - on the one hand that might encourage C5 to look at a live 24/7 feed again, but on the other is 7-9pm does well they might think fans are satisfied with that and that's enough.

Apart from the build up to eviction night though 7-9pm is probably the worst slot for live streaming - chances are it'll just mainly be people cooking and eating as any tasks go on during the day usually.

For the same reason, plus strong competition from other channels, it's not ideal for viewers either. Late night streaming (and by late night I mean 11pm-1am, not sleeping footage from 3am) works as there is little else on TV and fans can watch it with very little effort and will just tune in for half an hour or so and find themselves still tuned in two hours later.

Personally I think the ideal live feed scenario is a subscription online for a 24/7 feed (prices at around £15 for the series) then a couple of hours each night at 11pm. Scrap BOTS (or move it to 7pm) - let people see what's happening rather than see people talking about what's happening!

dont think you can call them celebshttp://cdn.thisisbigbrother.com/smilies/jestera.gif

Afraid I'm cynical too ... and was thinking the same thing