The Live Launch generated 2.1 million average viewers and a peak just over 2.4 million

How is that compared to other years?

Up on the 1.8 from last summer.

It's definitely up on last year's summer series, considering it was 1.8 mill for the launch last year, so this is a good sign.

For further comparison - CBB18 in summer drew 2.3 million and CBB16 had 2.2 million

I’m impressed :dance:

All the promotion paid off I Guess...

If this series gets better, I hope the ratings go up...

Did they only get these ratings cos of Stormy Daniels ?

Natalie Nunn really did that

Though I partly think the reason for the high viewing figures is because of Stormy...

Wow that’s impressive. I dunno if it’ll be keeping those viewers though. I haven’t looked too hard but I bet the line up didn’t impress the casuals

Shocked tbh I thought it would be around 1.5 tonight is the real test to see who sticks around seeing as the launch wasn't the most exciting event.

Endemol Shines official Twitter states that 3.7 million tuned in over the 2 hour period :o

Endemol Shine UK
‏
Verified account

@endemolshineuk
1h
1 hour ago


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Celebrity Big Brother back with a bang! Last night's launch show was up +19% y on y for share and was most popular show for 16-34s across all TV channels. Overnight average was 2 million / 12.9% share and a huge 3.7m tuned in across the 2 hour show. Congratulations @InitialTV !

:laugh2: CBB8 hue

1.98m is being reported everywhere, not 2.1m

Urgh. Still, up on last summer. That’s got to be a positive

I mean, launch ratings don’t really tell us anything. I think the 7 month gap probably helped (shocker that overkill of a format doesn’t work), the next few days are critical barring Saturday

So who lying? we need answers! :joker:

That's good. Hope it can keep the memento going. :dance:

NOT 3.7 million omg

Stormy did that?

If the show ended at 10:45pm, it would’ve been a 2.1m average ugh

The actual launch figure is

Ch5
Inc +1
9pm-11.05pm
Celebrity Big Brother: Live Launch
1.98m (12.9% share)

This is what happens when they drag the show and there's too much filler.

608k for Channel 5 with BOTS at 11:05pm is a pretty impressive figure tbh