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-   -   Product Placement on Commercial TV starts Feb-11 (https://www.thisisbigbrother.com/forums/showthread.php?t=169494)

arista 21-12-2010 06:55 AM
Product Placement on Commercial TV starts Feb-11
 
"The guidelines contain few surprises. Broadcasters will have to alert viewers when programmes containing product placement are aired by using an on-screen logo."

http://www.guardian.co.uk/media/2010...lacement-uk-tv


Ofcom you Fecking nutters
A Arrow saying this is a Product on Chewys Corrie.
He Will not Like It




Life In The City.

InOne 21-12-2010 07:43 AM
D: this sounds stupid, they do it in films without arrows

arista 21-12-2010 08:04 AM
Quote:
Originally Posted by Scrooge (Post 4010059)
D: this sounds stupid, they do it in films without arrows


Yes Ofcom
should be changed.

The Curent Staff are a Pain in the Assd

Omah 21-12-2010 09:16 AM
Quote:
Originally Posted by Scrooge (Post 4010059)
D: this sounds stupid, they do it in films without arrows
What have arrows got to do with it ?

:conf:

InOne 21-12-2010 09:17 AM
Read Arista's post

Omah 21-12-2010 09:30 AM
Quote:
Originally Posted by Scrooge (Post 4010110)
Read Arista's post
There will be no arrows in Corrie :

Quote:
Broadcasters will have to alert viewers when programmes containing product placement are aired by using an on-screen logo.

This logo will be unveiled by Ofcom in the new year and will have to appear for a minimum of three seconds at the start and end of programmes that contain product placement. It will also appear after shows return from advertising breaks.

arista 21-12-2010 10:28 AM
Poxy 3 seconds Icon and Arrow.


It is Not needed.

just put it at the end credits


Chewy will also Hate ofcom.


Life In The Fast Lane.

Scarlett. 21-12-2010 11:47 AM
Not too bothered it's just basically like where they put "Subtitles" except it will be a logo

arista 21-12-2010 05:45 PM
Quote:
Originally Posted by Chewy (Post 4010303)
Not too bothered it's just basically like where they put "Subtitles" except it will be a logo
Wait till you see it.

Omah 21-12-2010 06:39 PM
Quote:
Originally Posted by arista (Post 4010982)
Wait till you see it.
This logo will be unveiled by Ofcom in the new year, so you can't have seen it yet ..... ;)

Scarlett. 04-02-2011 06:16 PM
Has the logo been unveiled yet?

I wonder what products will be placed in Corrie? I hope this doesnt mean Frescho's becomes Tesco's!

Marsh. 04-02-2011 06:20 PM
Quote:
Originally Posted by arista (Post 4010142)
Poxy 3 seconds Icon and Arrow.


It is Not needed.

just put it at the end credits


Chewy will also Hate ofcom.


Life In The Fast Lane.

Kind of defeats the purpose of the logo if it's done after we've seen the product placement.
Plus, it's not the end of the world. Probably like the "subtitles" caption they put on everything these days.


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