Guitar Hero franchise comes to an end
 

Activision Blizzard is set to announce its Q4 results any minute, but that didn't stop them from announcing that Guitar Hero is dead. No longer shall we have to deal with Rock Band vs. Guitar Hero arguments, as the Guitar Hero business unit has been disbanded and all work on the 2011 Guitar Hero game has been discontinued. Maybe there is a God after all!

Development on True Crime: Hong Kong has also been stopped. Which might be one of the reasons you probably didn't hear anything about it for a while now.

Activision Blizzard will instead focus on Call of Duty titles, the development of a "best-in-class digital community surrounding the Call of Duty franchise" -- good luck with that -- a new Bungie IP and some new and "innovative universe with broad appeal" that will be revealed at Toy Fair later this week.

More details to come if they are announced during the financial conference.

Destructoid

No great loss. Rock Band kicks the shit out of it and has done since it appeared on the scene.

"Activision Blizzard will continue to invest its capital and resources in the significant opportunities afforded by online gaming worldwide and will reduce its exposure to low-margin and low-potential businesses. In 2011, the company will allocate the majority of its resources and focus toward opportunities which we expect will afford us the greatest competitive advantages and the greatest potential for best-in-class quality, high-margin digital growth, and long-term success. These opportunities include Blizzard Entertainment's games currently in development, robust investment in forthcoming Call of Duty titles, the development of a best-in-class digital community surrounding the Call of Duty franchise, a new property from Bungie and an innovative new universe with broad appeal that will be revealed at Toy Fair later this week and will bring the world of toys, video games and the Internet together in an unprecedented way. These investments should better position Activision Blizzard for long-term growth and enable it to continue expanding its position as the largest digital publisher.

"At the same time, due to continued declines in the music genre, the company will disband Activision Publishing's Guitar Hero business unit and discontinue development on its Guitar Hero game for 2011. The company also will stop development on True Crime: Hong Kong. These decisions are based on the desire to focus on the greatest opportunities that the company currently has to create the world's best interactive entertainment experiences."

Not bothered.

As long as DJ Hero III comes out as planned, with MORE songs rather than like 20 then I'm happy.

What a shame...... JK it was ****e!

Glad GH is history, shame True Crime is axed

Can't say I'll miss it in the slightest, but very sad to hear a new IP is getting scrapped in favour of more Call of Duty games.

The way they're milking it now, Call of Duty is sure to follow in a few years time. Good riddance if it does as well.

It's selling more than ever though and each new IP expands in a small way on the last or changes some key features to the relatively unchanged package which is really all the player wants.

I dont't like FIFA but I don't want to see the back of it either because plenty of people enjoy it.