British-only radio station Union Jack has fastest growing audience in UK
 

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A British-only radio station launched in the wake of the Brexit referendum has the fastest-growing audience in the UK.

Union Jack was established in 2016, and has recorded a rapid rise in the number of listeners tuning in to its exclusively domestic content.

The station promises “the best of British” by only airing music from homegrown artists, and has quickly increased its audience as it continues “ripping up the rule book”.

Union Jack, which blends music and comedy, increased its reach by 73% between the final quarter of 2017 and the final quarter of 2018, a greater increase than any other national radio station in the UK.

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At the end of the 2017 financial year the station had a reach of 88,000, this then rose rapidly to 111,000 in the third quarter of 2018.

The relatively new national radio station then recorded a reach of 153,000 weekly listeners in the last quarter of 2018, according to official figures from Radio Joint Audience Research Limited (Rajar).

Giles Gear, programme manager of Union Jack, said: “Union Jack is a national DAB station that is very happy ripping up the radio rule book. Indeed, it has history doing so.

“Compare 20 minutes of Union Jack with any national commercial station, and see which has more personality.

“2019 will see more investment in comedy-based, original show formats, involving iconic British institutions.

“If I could tell you what they were, I would, I am beyond excited.

“Union Jack has spent 18 months ripping up the rule book, inviting listeners to join the party as we pave our own path.

“Union Jack is the antidote to boring and bland commercial radio.”

Union Jack was billed as “the only radio station in the universe that plays the best of British” on its launch in September 2016.

It dispenses with DJs and instead has comedic material between songs.

The station’s total hours have increased by 47% from 2017 to 2018, to a total of 720,000 listening hours each week.

It was launched by the team behind Absolute Radio and commercial radio company Jack FM, and invites listeners to select its playlist through an app.

The station is quickly gaining popularity.

Jack chief executive Ian Walker said: “With our two national radio stations, Union Jack and Jack Radio, achieving a combined total of close to 200,000 listeners who are listening for almost a million hours each week, we are really starting to make our mark on the national digital radio landscape.”

Hits Radio was the station with the second largest increase in reach, with a 40% rise.

https://home.bt.com/news/showbiz-new...11364334682059

https://www.unionjack.co.uk/

:clap1: Here for Cher Lloyd and Wee Man ft. Neds Kru.

What area is it on?

Its not on DAB National like LBC is.

I have been listening all morning on my internet radio but you can listen online via the radio player thing. not sure if it can be reached via DAB in England (not on Scotland)

It needs to get on National DAB
to get bigger

Brexit! :fan:

It's not really a new thing .. their have been USA stations that only play east coast music, there are stations that only play country ... which is basically Nashville. There was a time when it was rare for anyone outside of the UK to get in the charts which means all the stations played was British music .... who cares :laugh:

Its a good station

no djs just occasional classic comedy clips in between the songs

just had some alan partridge and then Stephen Tin Tin Duffy

:amazed:

what is radio??

Its where you can broaden your musical taste beyond young pop girls and disney

I would recommend it for you and your superfast krew

:hee:

Spotify discover?? (and I'm an rnb gal actually :hee:)

Not lecturing people on broadening their taste whilst promoting a British only station.

:joker:

does it give you travel and news updates too and is it free?

That's what arista is for...

So basically it's mainstream british music with played out and tired sitcom clips that everyone's heard a thousand times before? Miss me with that ****. Chav tunes and Only Fools and Horses is my idea of hell.

yes

this is a site that can run a who is best The Beatles or Cup a fecking Cake poll and it still to be neck and neck on page 3


:umm2:

:joker: I didn't realise broadening taste had parameters.

:laugh2:

Lt has the face for radio.

Cupcakke is clearly better

No one just wants to eat chicken lt, variaty is what’s all about.

Did The Beatles gift the world with the utter BANGER that is CPR? I think NOT.

Radio is a UK Growing Market


LBC is getting more than BBC Radio 5
because LBC can have Opinions from Hosts
from all Political sides


Now many are setting up a Local Radio station



Am / FM/ DAB and Internet Radio
Also on FreeviewHD / FreesatHD / BTHD / VirginHD and SkyHD

We should all get cb radios, breaker breaker this is brown bear over?