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-   -   Task 2: [Create an advert] Discussion (https://www.thisisbigbrother.com/forums/showthread.php?t=82604)

Sam 27-03-2009 04:22 PM

Task 2: [Create an advert] Discussion
 
Just thought i'd make this thread for all this tasks discussion in. :wink:

Sam 27-03-2009 04:23 PM

Quote:

Originally posted by Matt
For this task, I have chosen your team leader. Your team leader for this task is:
Loukas


Quote:

Big Brother 10 is coming - so now seems like the perfect time to promote TiBB.

Therefore, for this task, the two teams will become 'ad agencies', creating advertisements for ThisisBigBrother.com.

Firstly, you must create an advert designed to attract new users to the site and promote its main features. Your advert may be in either of the following formats:
» A 15 long second 'TV' advertisement
» A 728x90px 'online' banner advertisement
» A 300x250px 'online' advertisement
» A 'full-page' 'press' ad (435x610px)

Note: The format you choose will not affect the outcome of the task.

Secondly, you must write a promotional blurb. Similarly to the advert, it should be designed to attract users and promote main features. This must be no more than 150 words long.

Finally, you must write a short paragraph as a 'pitch' to James, selling him your ideas and telling him why he should choose your adverts.

Once you have finished the task, please send me the finished advert, blurb and pitch, by U2U or MSN. The deadline for this task is Monday at 5.00pm GMT.

If the team leader will NOT be available for Monday night's firing, they must also inform me the two members of their team that they would wish to nominate for the firing after the deadline.

Rules:
1. 'Online' adverts may be still or animated (Flash or GIF with an 8 second time limit).
2. 'TV' advertisements must not contain any commercial music, including the Big Brother theme music.
3. You may not use Big Brother publicity images, logos, logo templates or the Channel 4 font, regardless of your chosen ad format.
4. The promotional blurb must be no more than 150 words long.
5. The deadline for this task is Monday at 5.00pm GMT.

If you fail to fully complete the task, or hand in all three of the required pieces (advert, blurb and pitch) by the deadline, then you will automatically face the subsequent elimination. Details about the next show will be posted in due course.

Good luck!


SiaSiaSia 27-03-2009 04:31 PM

THIS LOOKS SO MUCH FUN!!!
hmmm we can't really start until lillou starts this though :S :( COME ONLINE MY LOVE <3

maybe he can split some of nicky's duties because she did a LOT in the last task and it's mean to be a burden on her i'm sure she has lots to do! she should do the main graphics bit though because her graphics, lets face it, RULE. :bigsmile:


ahh i love my avatar and banner still they're so cuuute

Tom 27-03-2009 04:34 PM

Well we can pitch ideas about what we can do so far, can't rely on Loukas to come up with everything plus he can just OK stuff ....

I think we should do an online banner advertisement because you can click on it to bring you to TiBB

a press ad and a TV ad wouldn't work so well for what we're advertising I don't think

SiaSiaSia 27-03-2009 04:40 PM

Quote:

Originally posted by Tom
Well we can pitch ideas about what we can do so far, can't rely on Loukas to come up with everything plus he can just OK stuff ....

I think we should do an online banner advertisement because you can click on it to bring you to TiBB

a press ad and a TV ad wouldn't work so well for what we're advertising I don't think
Okey dokey shall we come up with a list of what we're going to do and see what Loukas things and he can have the authority, so if he doesn't like a certain aspect then he can just say?

Sam 27-03-2009 04:59 PM

Quote:

Originally posted by Tom
Well we can pitch ideas about what we can do so far, can't rely on Loukas to come up with everything plus he can just OK stuff ....

I think we should do an online banner advertisement because you can click on it to bring you to TiBB

a press ad and a TV ad wouldn't work so well for what we're advertising I don't think
Definately, I agree.

I suppose the market for this product is people who use forums a lot, so a banner would be more useful to have on other websites etc to attract attention.

+ None of us are expert video makers, and without the use of music, it would be a pretty lame advert.

Sam 27-03-2009 05:22 PM

There's easily enough jobs for everyone this time too.

Loukas 27-03-2009 05:31 PM

Well. I am leader! :wink: :)
I think we should start off with a discussion on everyone's ideas :)

Sam 27-03-2009 05:32 PM

Well we need to decide on which one we're going to do first. Should we have a vote? I think we should go for the banner.

Loukas 27-03-2009 05:34 PM

Quote:

Originally posted by Snig
Quote:

Originally posted by Tom
Well we can pitch ideas about what we can do so far, can't rely on Loukas to come up with everything plus he can just OK stuff ....

I think we should do an online banner advertisement because you can click on it to bring you to TiBB

a press ad and a TV ad wouldn't work so well for what we're advertising I don't think
Definately, I agree.

I suppose the market for this product is people who use forums a lot, so a banner would be more useful to have on other websites etc to attract attention.

+ None of us are expert video makers, and without the use of music, it would be a pretty lame advert.
I agree also.

I can make a video. I am good at using movie maker!

Loukas 27-03-2009 05:35 PM

Quote:

Originally posted by Snig
Well we need to decide on which one we're going to do first. Should we have a vote? I think we should go for the banner.
I also vote for the banner. I LOVE Tom's idea about clicking it taking it straight to the page :thumbs:

Loukas 27-03-2009 05:43 PM

I need to go at 6:50 but keep discussing, don't let me stop you. I may be a leader but everyone has equal rights and responsibilities in this team! OINK! :lovedup:

Sam 27-03-2009 05:48 PM

I think this task is a bit of a trick tbh. I think going for the video would be a huge mistake, and going for this banner is a very clever idea.

So obviously the banner has to advertise TiBB but also make people really want to click on it everytime they see it. Maybe a question on it or something, something that people will click on to find out the answer too.

Like those horribly annoying ones, as annoying as they are they grab peoples attentions.

Tom 27-03-2009 09:51 PM

I think an animating banner with 3 short and snappy phrases on should do, something like:

Phrase 1:

BIG BROTHER FAN?

Phrase 2:

WANT TO KNOW WHAT IS HAPPENING IN THE HOUSE RIGHT NOW?

Phrase 3:

Find out this and more about reality TV at
THISISBIGBROTHER.COM
Keeping an eye on reality television

Simple works so much better than over complicating things. The last one looks a bit cluttered but the address would be in big lettering with the writing above a little smaller and below it much smaller

Obviously thats off the top of my head, we could plan what to go on each one better

SiaSiaSia 27-03-2009 10:01 PM

Quote:

Originally posted by Tom
I think an animating banner with 3 short and snappy phrases on should do, something like:

Phrase 1:

BIG BROTHER FAN?

Phrase 2:

WANT TO KNOW WHAT IS HAPPENING IN THE HOUSE RIGHT NOW?

Phrase 3:

Find out this and more about reality TV at
THISISBIGBROTHER.COM
Keeping an eye on reality television

Simple works so much better than over complicating things. The last one looks a bit cluttered but the address would be in big lettering with the writing above a little smaller and below it much smaller

Obviously thats off the top of my head, we could plan what to go on each one better
yeah I agree they're good, but obv. need a bit of tweaking!

Nicky. 27-03-2009 10:03 PM

Sorry guys! Sleeping over at friends tonight :tongue:

Brought lappy with me so thought I'd drop by!

I will obviously help with any graphics or ideas!

I think the Press advert sounds great! But that's something I would do personally, but to work as a team, I think a video would be awesome!

We could use graphics and stuff in the video :3

Loukas 27-03-2009 10:15 PM

Loads of people love TiBB but don't love Big Brother, so maybe we should also advertise for the people that don't like Big Brother? What do you think?

SiaSiaSia 27-03-2009 10:23 PM

Quote:

Originally posted by DoubleTrouble
Loads of people love TiBB but don't love Big Brother, so maybe we should also advertise for the people that don't like Big Brother? What do you think?
Yeah I think that's a good idea.
In fact, I don't really like Big Brother at all.... I wish it were a generalish forum. The people on here are great... Hmmm I suppose we could take it on a people angle?

Nicky. 27-03-2009 10:23 PM

I think we should say like 'Love Big Brother? No? How about reality TV in general?'

or something :3

SiaSiaSia 27-03-2009 10:25 PM

Quote:

Originally posted by Nickyy
I think we should say like 'Love Big Brother? No? How about reality TV in general?'

or something :3
I dunno... I go on here and I don't like Big Brother, or reality tv. I don't even watch that much TV :P

Loukas 27-03-2009 10:30 PM

I was thinking something like

"ThisIsBigBrother.com" It's Not Just about BB. IT'S ABOUT FUN.

SiaSiaSia 27-03-2009 10:30 PM

Quote:

Originally posted by DoubleTrouble
I was thinking something like

"ThisIsBigBrother.com" It's Not Just about BB. IT'S ABOUT FUN.
Hahaha yeah I think that's a big better but I dunno, I think it needs more oomph. That wouldn't make me join up tbh :P

Loukas 27-03-2009 10:32 PM

Quote:

Originally posted by SiaSiaSia
Quote:

Originally posted by DoubleTrouble
I was thinking something like

"ThisIsBigBrother.com" It's Not Just about BB. IT'S ABOUT FUN.
Hahaha yeah I think that's a big better but I dunno, I think it needs more oomph. That wouldn't make me join up tbh :P
Well lets think about it. What do we come on TiBB for?? Then base it around that..?

Sam 27-03-2009 10:33 PM

Love the snappy phrase animation idea!



Want to know what is happening in the house right now?

Think you know Big Brother?

Think again.
THIS IS Big Brother.


or something better...

Loukas 27-03-2009 10:35 PM

We could also advertise TiBB Game Shows? Like The Apprentice and NTM..?


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