[James]

One of the problems with the way the Big Brother experience was reported, was that the housemates that you heard from after the show, and in later years, were generally the ones that had got opportunities in the media off the back of the show, and made some money. So they weren't likely to criticise the experience.

The housemates that went back to normal lives didn't have access to the media to tell their story, so the public didn't necessarily hear the negative side of it.