Barry - I really connected with yours so, so much...it was so easy to visualise and your story plus that song choice are also, so incredibly ‘John Lewis’...a really lovely entry that reflects our times so much... but hopefully those older people in our photos will be in our bubbles and with us and not alone in their homes...
Nicky - I want that house, I’ll ask dear Sugrr if he can buy it for me...
...and obviously, it’s always beginning to look a lot like Christmas when we hear Michael Buble...The perfect house and the perfect song...?..all perfect for a stay at home Christmas ...all we need my love is people/a family etc to stay at home with after they’ve done their John Lewis shipping etc...all very visually lovely, though... I am putting that house on my Christmas list...
Parmnion - okay, you got me at Santa and children...I love the beginning of taking us out into the world and all of the chimneys that Santa has tried to climb down/right there covering the entire continents of children...and then finally you brought us home with Santa going through the door...his realisation that the children of the world loved him more than they loved the gifts he brings each year...?...all beautiful sentiments and the makings of a very thoughtful/thought provoking ad, very much in John Lewis style...even Sugrr baby had a tear in his granite eyes for the Santa love...and we’ve been onion free all day so it wasn’t those...
Jake - what can I say, your concept, the detail of your concept and your song choice...all beautifully coming together to show and feel the spirit of Christmas...’Let’s Stay Together’...we can’t all do that, can we...we won’t be able to physically do that...so we have to feel in in our hearts and get as close as possible...?..and you took us there, Jake...you made us feel that ‘together’...simply lovely...
Matthew - a parent promised them and Santa came, that’s the magic of Christmas that we hope for every child...Such an uplifting song and so easy to visualise that family giving their children a perfect Christmas despite the restrictions...and all of the stockings filled with John Lewis gifts, obviously...very joyous and very uplifting and really feeling Christmas...