[Manufacturers Hasbro opt for gender-neutral brand name
Company says Mr and Mrs Potato Head characters will still exist
Hasbro created confusion on Thursday when it removed
the gender from its Mr Potato Head brand, but not from the actual toy.
The company, which has been making the
potato-shaped plastic toy for nearly 70 years,
announced Thursday morning that it was
dropping “Mr” from the brand in an effort
to make sure “all feel welcome in the Potato Head world”.
That set off a social media frenzy over the beloved toy.
Later that afternoon, Hasbro clarified in
a tweet that the Mr and Mrs Potato Head
characters will still exist, names and all,
but the branding on the box will say “Potato Head”.]
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