It used to be White and red.
This is Great you find
all the cheap food
ideal for staff.
[Shoppers accuse Asda of 'embarrassing
poorer families' with its new Just Essentials
budget range as they claim bright yellow
packaging acts like 'poverty markers'
Shoppers claimed the bright packaging advertises
their money struggles
People on social media said the
'glowing yellow' screams 'we are poor'
Asda said it didn't understand why
shoppers would feel embarrassed
Just Essentials has 50 per cent more products
than the Smart Price value range]
https://www.dailymail.co.uk/news/art...packaging.html