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Originally Posted by DigitalSid
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Though they spelled his name wrong. That bit seems to have been taken from the Daily Telegraph story (2nd August) which is behind a paywall:
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Big Brother originally featured a 24-hour live feed, so fans could watch events inside the house at any time. Should it make a comeback? “Totally,” says Osborne. “That was the original innovation. Being live on the internet was a crucial part of the show’s DNA. You could watch the highlights on TV but if you had the time, inclination or fervour, you could go online to see the housemates in all their glory and stuff that didn’t make the edit for TV.”
ITV2 are launching streaming service ITVX later this year and will use the Big Brother live feed to drive subscriptions. “That’s a smart move,” says Osborne. “We’ve still got the live feed here in America. You have to pay for it but not much. UK fans still clamour for it to be brought back.”
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Seems that Osborne spoke to the Telegraph rather than Politicalite. And he was told by them that live feed would return on ITVX, then responded positively.