[disco]

How can C4 explain the increase in voting giving that both BMRB and MORI and the Sun Poll have concluded that BB3 is nowhere near as popular as the BB2?

Five possibilities:

- MORI has suddenly lost it's ability to produce reliable consumer surveys
- Channel Four is being economical with the truth
- Each fan is making more votes than last year
- A greater percentage of the audience is inclined to vote this year
- Betting syndicates...