[Matt]

C4 Press Release:

E4 and Channel 4 have acquired exclusive broadcast rights to the eagerly anticipated 90210 - the hit spin-off of the iconic drama series Beverly Hills 90210, it was jointly announced today by Jeff Ford, Director of Acquisitions, Channel 4 and Film 4, and Armando Nuñez Jr., President, CBS Paramount International Television.

Edgy and contemporary, the “new” 90210 looks at life through the eyes of Annie Wilson (Shenae Grimes, Degrassi: The Next Generation) and her brother Dixon (Tristan Wilds, The Wire), who find themselves at West Beverly Hills High School after their family relocates from Kansas. For Annie and Dixon, the awkwardness of being the new kids at school and getting to grips with all the new cliques is made worse by the fact that their dad Harry (Rob Estes, Melrose Place) has taken a job as the high school principal. He and his wife Debbie (Lori Loughlin, Summerland) have moved to keep an eye on Harry's mother Tabitha (Jessica Walter, Arrested Development). The new series also stars original Beverly Hills 90210 cast members Jennie Garth, as the school’s guidance counsellor Kelly Taylor, and Shannen Doherty, as Brenda Walsh.

90210 will premiere in the UK on E4 in 2009. The deal was brokered by Jeff Ford, Director of Acquisitions, Channel 4 and Film 4, on behalf of Channel 4, and Stephen Tague, Senior Vice President, European Sales, on behalf of CBS Paramount International Television.

Ford said: “90210 is one of the hottest series to come out of the US right now, and we are thrilled that E4 and Channel 4 will be its UK home.”

”We’re thrilled to partner with Channel 4 to be able to introduce UK audiences to 90210,” said Armando Nuñez. “The legacy of the 90210 franchise has excited fans everywhere, making this the hottest new show sought after by broadcasters worldwide.”

90210 is produced by CBS Paramount Network Television with executive producers Gabe Sachs, Jeff Judah (Freaks & Geeks) and Rebecca Kirshner (Gilmore Girls). Mark Piznarski (Gossip Girl) is the director and executive producer of the pilot. 90210 is distributed internationally by CBS Paramount International Television.