[Iceman]

DANA WHITE hit out at Brock Lesnar's conduct following his UFC 100 win over Frank Mir.
Lesnar was crowned undisputed heavyweight champion after securing a second-round TKO victory.

But in the immediate aftermath of the fight, the ex-WWE star swore at the crowd, taunted Mir and publicly mocked a major UFC sponsor.

And UFC president White quickly revealed he had no choice but to read the riot act to the 32-year-old star.

Lesnar has since issued a groveling apology to White and the UFC for his actions.

But White said: "I don't like that [type of behaviour].

"What he was doing out there was not real. I told him, 'You don't have to act like somebody you're not. This isn't the WWE, you're an amazing athlete what you've accomplished is phenomenal — let that speak for itself'.

"I prefer him to be whoever he really is.

"I don't tell these guys to be anybody and I'm not trying to get somebody to act all crazy so that we think we're going to do more pay-per-views — that's not what this sport's all about.

"Never ever have I ever gone to anybody and said, 'Hey, get up there and act crazy'.

"That's not what we do, that's not the business that I'm in. I'm in the fight business.

"We take real guys who have normal lives. They come from all different backgrounds and they fight.

"Their personalities show in their interviews and the emotions of winning and losing or in their fight styles.

"Brock's talented, he's accomplished something that nobody's ever accomplished and I said let that speak for you, not that crazy s***."

White added: "I was blown away. In the history of the UFC we've never had anything like that — it's not who we are.


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"But I can tell you it's not who he is. If he was a d*** I would tell you right now, 'This guy is uncontrollable and he's an idiot and I don't know what to do with him'.

"But he's not. He's a smart guy. I believe what he said during his apology. He's been in WWE for so long you know he thinks he has to jump in there and be the heel and do whatever.

"The Bud beer thing, It's the craziest thing I've ever heard in my life. I've spent a lot of money on him tonight and what, they're going to give him $20,00 or something?

"It was craziness and I've walked into a lot of locker rooms after fights but have never had a talk like that.

"He apologised. Believe me when I tell you he apologised. Brock went so far over the top tonight it was — I can't describe it, I can't put it into word.

"It was WWE, that's what it was, but can I tell you he's not ever going to do it again? No.

"In a million years I would never have thought somebody would do that but we had a talk.

"He told me he was sorry, he told me he was embarrassed.

"I'll take his word for it this time and we'll move on. If he does it again, that'll be a fun *******ing Press conference!"


Brock knows what he's doing, this should bring in buys for the next fight, they need to have Lesnar v Mir 3.