Quote:
Originally posted by Sticks
From my dim understanding of the music industry, some artists who were big in times past, see those people who followed them in the past as still their principal audience. So the pitch is at those loyal fans, which explains why the Rolling Stones and the likes of Cliff Richard still continue.
They had their time in the sun, times moved on and so they play to their old fan base as both recede into the past.
Madonna was very big in the 1980's, and dominated them. Maddona's fan base is from then, and why should they be deprived of their nostalgia kick.
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That's true, more often than not, but there's always an exception to the rule. When was the last time Cliff Richard or The Rolling Stones had a hit single? Most radio stations, music channels, etc. won't touch them, because they don't appeal to their target audience. Radio One got Madonna in to perform a live set, they've played album tracks, the single was A listed as soon as it was available, and even got plays on Pete Tong's Friday night show. The music channels promoted the time-slot for the premiere of the new video. All of this media is aimed at the younger market - would they bother if there wasn't any interest from their target audience? Of course not. So yes, I don't doubt that she still has many fans from 20 years ago. But the sections of the media that are currently promoting her material clearly show that her fan base has a much broader demographic than you'd imagine.