[starry]

I don't know about the celebrity one as that is a different kind of show and maybe audience even in some ways.

But someone like Kate would not win nowadays. People would say she was too needy, too attention seeking etc etc. Maybe she was seen as a bit of a tomboy which may have played well with some of the audience. Sophie was not really a strong woman, or that glamorous either with the weight she put on. Nadia was a transexual and so was viewed somewhat in that way. Rachel again something of a girl next door type, not that glamorous in her looks to worry any of the audience Some kinds of women can do well on the shows in some situations, but it is a limited type and has grown even more limited over time.

I'm not so familiar with CBB. But we know why Shilpa won, the whole bullying story. Chantelle won as she was a non-celebrity.