[SocietyIsRuined]

Because you have 12-16 year old girls who are dumb as a bag of rocks keeping in John James because they think he is infatuated with a Bristolian who he wouldn't even look at in the real world. They are too thick to understand this and therefore see themselves as Josie and think someone like John James would fall for them in the same way.

Cue in 5-10 years time... the divorce rate going sky high because they are completely thick.