Thread: The BB14 Eye
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Old 04-04-2013, 07:25 PM #40
Sawyer
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Sawyer
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Quote:
Originally Posted by Patrick View Post
Exactly!

It may of been 'okay' for 2011 if they wanted to go for that branding to tie in with their new logo, fair enough - but they obviously didn't think it through long term.

The old Eatock Design gave them so, so, so much room for bending the design about every year and letting the design and creativity run wild. Now they're stuck with a boring eye template for good.

Which is a shame, because Daniel Eatock [as most of us know] submitted a BB12 Eye and they declined it - all because they wanted to have an eye that would look pretty in their silly little idents and break bumpers.
You mean this one?



Omg, there's so much they could of done with that. Ink blots going into liquid and forming the eye... and the design is actually based on this deep psychological thing (I can't remember the name of it) but it's where you look at there 'ink blots', in this case, the eye, and different people will see different things. What they see reveals their state of mind and what kind of person they are, which would be an amazing because thats what the show is about, or was about, atleast.

They could of incoroprated secret messages in the adverts, branding and everything. It could of been the best set of graphics for BB. But no, we got this...