[DigitalSid]

I don't think they're going back to basics (though I'd love them to give it a go), just de-TOWIE-ing it a bit and making it less of a soap and more of a social experiment again. Which is probably something the secrets twist is part of, a social experiment is about interaction and everyone keeping secrets and there being a reward on offer for uncovering them is sure to make for more interesting and different interaction to the usual ear plugs ****.