24 November 2011, 10:50AM
http://www.brandrepublic.com/news/11...dience-votes/?
Quote:
Channel 5 has revealed that close to two million votes were cast during 'Big Brother' and 'Celebrity Big Brother'.
Some 1.5 million votes were cast during nine weeks of 'Big Brother ', 47% of which were through the 'Big Brother' Facebook app.
Channel 5 received around 500,000 votes for 'Celebrity Big Brother' through its telephone services.
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15 February 2012, 9:06am
http://mediaweek.co.uk/news/1117158/...y-Big-Brother/
Quote:
Channel 5, the Northern & Shell-owned TV channel, has revealed a big increase in the number of votes cast for 'Celebrity Big Brother' between its first and second series, thanks partly to the addition of Facebook voting.
According to numbers supplied by Channel 5, during the three-week series of 'Celebrity Big Brother' in January fans voted around 700,000 times, just over 30% of which were through the 'Celebrity Big Brother' Facebook app.
The addition of Facebook voting helped increase the number of votes by around 300,000 when compared with last year’s series of 'Celebrity Big Brother', a rise of more than 70%, although the number of phone votes increased too.
Initial estimates suggested last year's 'Celebrity Big Brother' had around 500,000 votes but Channel 5 has now confirmed the figure was actually around 100,000 lower.
Channel 5 introduced the Facebook app for the traditional 'Big Brother' series in September last year. The app allows fans to vote in the series as well as read news about the show and look at photographs.
Phone votes cost 36p and Facebook votes cost either 7p for a single vote via PayPal or £1 for a bundle of votes via other payment mechanisms. It is not known what Channel 5's cut of the revenue was.
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