I thought James gave a great performance, and was one of the few singers to actually get his dynamics right so that he could be heard in the quiet parts and the louder parts.
Having said that, the song did come across as really bland and fairly unoriginal. Maybe if he had had 4 scantily-clad women pawing him while he sang, he would have done better.
Still, it did better than the one that Brian McFadden wrote I think!!