[Brother Leon]

Can't see it. Little Mix were a girl group of normal girls that looked young and weren't over the top sexy/pretty. Tulisa done a good job marketing and pushing them as the girls "that won't steal your boyfriend". They covered many demographics inlcuding the all important young teen girls/older woman vote as a result. Despite the fact they weren't the best group the competition has seen, I Can't see another group where the main threat to them is Marcus Collins(JLS got really unlucky with Alex) or a group that ticks as many boxes as they did in terms of demographics.

Throw in the fact most celeb endorsements were for them and the fact there was the whole "can the group curse end?" hype and everything went well for them. That said...I wouldn't be too shocked if a new boygroup wins at some stage and takes 1Ds thunder.