[DemolitionRed]

Data analytics for the CBB winner is hugely limited and therefore very unpredictable. We have online polls but only a small amount of viewers use them. We have phone in votes, but they are hugely variable and prone to change from one day to the next and at least half of the viewers won't submit votes until the finals. We have bets but they only account for a tiny percent of viewers.

The CBB house already have a prefered winner and have spent the last few days working on, 'swaying public opinions'. Yesterdays after show was also very telling.