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The music video accompanying the release of "Papaoutai" was directed by Raf Reyntjens and released on YouTube on June 6, 2013 at a total length of three minutes and fifty-two seconds. The video shows a young boy trying to interact with his unresponsive father (played by Stromae), who sits motionless, his expression and body resembling that of a mannequin, while outside, other fathers and sons dance together. In the end, the son joins Stromae on the sofa, assuming a rigid, lifeless position identical to his father's. It refers to the absence of Stromae's father, who was killed in the 1994 Rwandan Genocide.[2] The video has received over 240 million views on Youtube.[3]
In the video, the boy's father is represented as a lifeless mannequin, so he is present physically, but not emotionally. As the boy looks outside, he sees that the other parents always do something together with their sons, while his remains motionless. The boy reproaches his father with the words of the song about how a parent should raise their son, and the boy then works to involve his father in dancing, like the parent-son couples he had seen before. First, the boy dances at home in front of the father; then, both of them are seen dancing in the square, but that vision is actually just an imagination of the boy, who in reality is dancing alone while his father stays motionless in the car. In the end, the boy surrenders and also becomes an empty mannequin like his father, as that is the only thing his father has taught him. Ceasare "Tight Eyez" Willis, one of the creators of Krumping, appears in the music video as a parent dancing together with his son.

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