Were you a C4 viewer?, browsing the sky EPG and thought "hmm whats that?", did you read about it in the papers/see it on the news? or what?
I found it during BB3 when mum was watching something that was on prior to the launch on there. I had seen a little of BB1 (about half of 1 episode), because I had recorded something and let the tape run and I do remember seeing Brian on the news announced winner of BB2, but I never watched watched them.
I only ever watch C4 other than that to watch ugly betty, skins and scrubs, and that only started last year. What about you?