[Denver]

CELEBRITY Big Brother will return in January despite viewing figures for the latest series averaging a disappointing 1.3million.

After the channel's Director of Programming Ben Frow publicly revealed he'd be happier without the programme on 5's books, the Daily Star has reported that online giants Amazon and Netflix could be prepared to make offers for the franchise.

A spokesman for Channel 5 told The Sun Online: "Channel 5 still has another year left on the Big Brother contract with Endemol so it’s too early to discuss further at this stage."

Netflix and Amazon have also been approached for comment.

Speaking at the Edinburgh International Television Festival, Frow insisted he would prefer Channel 5 to focus on creating its own content rather than running programmes like Big Brother.

He said: "Most channels want to create their own content because it's the content that gives you an identity.

"I don't want a show from another channel, it was there before I came.

"I would be much happier with a channel that did not have Big Brother on it.

https://www.thesun.co.uk/tvandshowbi...zon-channel-5/