[jamiewordsley]

According to Big Blagger


Endemol Shine is understood to have had conversations with broadcasters and digital platforms about the show but has not received a formal offer
Endemol Shine is thought to have offered to reduce the cost by a significant amount, in recognition of BB’s declining audience, but this was not enough to convince C5 to reorder the show
A final decision was made on Thursday (13 September). Broadcast understands the decision came down to price, with the two parties unable to find common ground. C5’s BB contract is understood to be worth £40m a year
Endemol Shine Group is understood to be confident that Big Brother will find a new home in the UK
ESG are approaching prospective buyers for the reality format, with services such as Netflix, Amazon and YouTube Premium, and ad-funded Facebook, seen as likely candidates