[Saph]

As fans may remember, video streaming giant Youtube cracked down on the likes of Lady Gaga, Justin Bieber, and Rihanna for reporting millions of fake views to their high performing Youtube channels…

Well, now we know why.

For, today saw music industry Bible ‘Billboard’ announce that it will factor in Youtube views (with digital downloads and radio airplay) to determine song’s chart rankings…


Report via Billboard:

“Billboard and Nielsen announced today the addition of U.S. YouTube video streaming data to its platforms, which includes an update to the methodology for the Billboard Hot 100, the preeminent singles chart.

The YouTube streaming data is now factored into the chart’s ranking, enhancing a formula that includes Nielsen’s digital download track sales and physical singles sales; as well as terrestrial radio airplay, on-demand audio streaming, and online radio streaming, also tracked by Nielsen.

Billboard is now incorporating all official videos on YouTube captured by Nielsen’s streaming measurement, including Vevo on YouTube, and user-generated clips that utilize authorized audio into the Hot 100 and the Hot 100 formula-based genre charts – Hot Country Songs, Hot R&B/Hip-Hop Songs, R&B Songs, Rap Songs, Hot Latin Songs, Hot Rock Songs and Dance/Electronic Songs – to further reflect the divergent platforms for music consumption in today’s world.”

seems silly to me.. a view on YouTube doesn't equal a music download :/ the value of a #1 will decrease..

[Me. I Am Salman]

The UK Top 40 is so much better

[Marc]

Seems a good addition, I mean YouTube is probably the No.1 place to go if you want to listen to music

[Brother Leon]

Good news. Allows acts who have a strong loyal fanbase, but aren't signed to a major label or played on radio to possibly chart high.

[Jake.]

Think it's a bit silly myself. I don't see how you can chart without selling as much as others

[Munchkins]

So Rebecca Black would have got number 1
i think it's silly, i listen to loads of music on youtube but that doesn't neccessarily mean i will buy it

[Jake.]

Originally Posted by Brother Leon

Good news. Allows acts who have a strong loyal fanbase, but aren't signed to a major label or played on radio to possibly chart high.

On the flipside, I do agree with this.

[Smithy]

Don't think it'll have much of an effect people only watch a video a couple of time when they first come out

Also you can see people spamming views just so songs can chart higher seems stupid

[Shaun]

Bit stupid when they've discovered that loads of big acts have their record labels fixing the views...