[Josy]

SuperCasino.com returns as the official sponsor in an agreement negotiated by Sky High Media.

In two deals brokered by UM London, housemate nominations and weekly food shops will be carried out on Microsoft Surface tablets, while Old Jamaica will promote its new drink, Ginger Beer Light, through product placement. This is Old Jamaica’s first partnership with Channel 5.

L’Oréal will supply the show with cosmetics and fragrances in an arrangement through Maxus, while Media-Com has planned and bought activity for Aquafresh, Ribena and MaxiNutrition.

Big Brother is projected to reach up to 25 million viewers this summer.

Laurence Jones, the commercial director at Endemol UK, which produces Big Brother, said: "Our relationship with Channel 5 goes from strength to strength. Over the coming months, Big Brother and Big Brother’s Bit On The Side will have an extensive presence across all Channel 5 platforms."

Bolded the part about the noms and shopping

[Nerd]

Originally Posted by Josy

Bolded the part about the noms and shopping

I expect that the nominations part may be only during Face to Face nominations, or maybe during the PoV ceremony if they do follow the US 'Power' theme. They wouldn't remove such a fundamental part of Big Brother such as nominating in the Diary Room.

[Josy]

Originally Posted by Nathan_

I expect that the nominations part may be only during Face to Face nominations, or maybe during the PoV ceremony if they do follow the US 'Power' theme. They wouldn't remove such a fundamental part of Big Brother such as nominating in the Diary Room.

Well I would hope not, but who knows what they are planning to fit in with this theme.

[Nerd]

Originally Posted by Josy

Well I would hope not, but who knows what they are planning to fit in with this theme.

Either that or they will use a tablet in the Diary Room whilst nominating, and the pictures of who they have selected will appear on the screens behind them while they give their reasons? So many possibilities.

[Josy]

Originally Posted by Nathan_

Either that or they will use a tablet in the Diary Room whilst nominating, and the pictures of who they have selected will appear on the screens behind them while they give their reasons? So many possibilities.

Yeah good shout, I think that could happen actually.

[armand.kay]

-wanted the black board back but expected this-

[Cherie]

Originally Posted by armand.kay

-wanted the black bored back but expected this-

Board.

[Cherie]

[Jamesy]

They may even do something as simple with face-to-face noms, having a 'whiteboard' app on the tablets and housemates writing their noms on that (instead of a real whiteboard).

Still miss the blackboard for shopping list but it's a small price to pay if it means the show staying on air.

[King Gizzard]

Using the tablets is probably just a bit of sponsorship for the show really

[Loukas]

I love Ginger Beer!
loads of shots of Gingerbeer and Ribena then

[BigBrotherfan4ever]

to be carried out on a tablet this year, according to someone on the DS BB forum

[Samm]

Someone on DS ok...

[Henry2014]

http://tellymix.co.uk/reality-tv/big...e-tablets.html

Tellymix suggests the use of Surface tablets for Shopping, no mention of Nominations though!

[Samm]

oh they did that last year so idc, the Nomination thing is just a rumour on DS

[Headie]

They should do what I recommended they do during nominations in the thread I made...