Quote:
Entertainment
Big Brother: Live Launch
Highlight
Wednesday 30 May
9:00pm - 10:15pm
Channel 4
Help, it's back again! Heaven knows why millions of us get hooked on watching a bunch of sleep-deprived show-offs argue, flirt and sunbathe their way through the summer, but we do. How I dread that experience of gazing blankly at a screen wondering what some literally bored-to-tears housemate will do next, and yet every now and then BB throws up scenes of such screaming, comic strangeness that just for a moment, you love it. Yes, Davina McCall's a pain, yes, Geordie Narrator gets wearing, and yes, the whole edifice is pumped up to the point of horror (586 people now work on the production and its spin-offs), but summer would be duller without it. Tonight, Davina introduces the housemates, who walk past the placard-waving weirdos in the crowd and step, squealing for joy into their new home. Good luck to them.
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Source: radiotimes.com
Why is it scheduled for just an hour and 15 mins? Surely they need longer than that to get 13-15 housemates in and do a house tour and show clips and have 5 mins of live feed

. Plus why are radio times so negative about everything, the only programmes that get off lightly with them are those produced by their parent the BBC

.