People have started to complain more and more recently but now its just getting ridiculous. After these complaints the advert is not going to be shown anymore.
Quote:
A Heinz mayonnaise television advert featuring a kiss between two men has attracted more than 175 complaints since it began airing on June 16.
Viewers have contacted the Advertising Standards Authority claiming the commercial is "offensive", "inappropriate" and "unsuitable to be seen by children".
The advert sees a man making sandwiches for a young boy and girl, who address him as "mum", while another man prepares for work. Before the second man leaves with the children he shares a kiss with "mum", who adds: "Love you. Straight home from work, sweet cheeks."
The ASA has yet to decide whether it will investigate the advert, which is scheduled to run for another month.
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Here is the advert:
26-06-2008, 12:12 AM
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Heinz advert
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