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Senior Member
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Join Date: Jul 2010
Location: Tralfamadore
Posts: 10,343
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Senior Member
Join Date: Jul 2010
Location: Tralfamadore
Posts: 10,343
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Weetabix bought by China's Bright Food
http://www.bbc.co.uk/news/business-17935661
Quote:
China's Bright Food has bought a controlling stake in Weetabix, which owns the breakfast cereal brand as well as Alpen and Ready Brek.
Bright Food will take a 60% stake in Weetabix in a deal that values the company at £1.2bn.
The Northamptonshire-based firm was family-owned until 2004, when it was bought by Lion Capital.
Weetabix says its trademark breakfast cereal accounts for 7% of UK cereal sales, with annual sales of £101m.
Bright Food chairman Zongnan Wang said: "With Bright Food's strong resources and our expertise in both the Chinese and broader international markets, we are excellently placed to develop the Weetabix business."
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什么是神圣的吗？
Last edited by Omah; 03-05-2012 at 11:34 AM.
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