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Amazon UK has opened a beta PlayStation Network store, allowing customers to purchase digital PlayStation titles directly from the retailer.
The launch follows a similar service in the US earlier in the year.
Customers are able to pick from a variety of PSN titles or PSN credit which can then be redeemed on PlayStation Network, and could be a good alternative to those concerned with entering their credit card details on Sony's service.
However, don't expect to see too many bargains: the prices currently appear to be largely identical to buying directly from PlayStation Store.
Videogamer
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Will be interesting once the service gets into full swing, its a great idea to let Amazon open a rival store, as it will drive prices of digital games down in its later life.