[*mazedsalv**]

Originally Posted by Ammi

…I’m being really dumb but I don’t know what ‘settling overnights’ means…viewers including live feed ones…?…so working it all out the next morning with those figures as well…?…

"Settling overnight"? I am guessing ratings that flatten out. It happens after about a week. For example last years reg series was dropping for the entire first week, and then settled at 800k-900k throughout the entire run.

The overnights that we get every morning only includes people who have watched Live as it airs on TV and up to (i think) around midnight that same night.

Then the officials we get 2 weeks later is:

Everyone that watches on record afterwards in between those times or anyone who watched on ITVX.

To put into prospective if a show has insane word of mouth it can go to ridiculously high levels on catch up.

Mr Bates vs The Post Office i believe only was averaging around 3 million overnight on ITV1. After the word of mouth and national and international interest in the scandal, the figures rose to over 10 million for the series as people caught up.

[Ammi]

Originally Posted by *mazedsalv**

"Settling overnight"? I am guessing ratings that flatten out. It happens after about a week. For example last years reg series was dropping for the entire first week, and then settled at 800k-900k throughout the entire run.

The overnights that we get every morning only includes people who have watched Live as it airs on TV and up to (i think) around midnight that same night.

Then the officials we get 2 weeks later is:

Everyone that watches on record afterwards in between those times or anyone who watched on ITVX.

To put into prospective if a show has insane word of mouth it can go to ridiculously high levels on catch up.

Mr Bates vs The Post Office i believe only was averaging around 3 million overnight on ITV1. After the word of mouth and national and international interest in the scandal, the figures rose to over 10 million for the series as people caught up.

….ahhh, so kind of things that could cause the viewing figures to be inflated or low because of a specific…but not an overall reflective….kind of an average viewing rate but also dependant on media factors as well, if there were anything controversial that gained media interest …I knew that it wouldn’t be because the figures were settling through the night……but I was trying to understand the meaning so I could understand the viewing more this series…thank you so much for explaining, Salv……