[Brekkie]

Originally posted by Tom
We all said BB9 needed a new format, they went half way and pretty much done what we asked for. That didn't exactly set ratings alight. It shows we're not always right

That's the problem - they went half way and didn't commit to it, waiting around six weeks before bringing in the shows main twist, and dropping the Heaven and Hell aspect a few weeks later.

If, as is required, a new format is introduced the producers have to be 100% confident in it and commit to it fully. After all, if the producers aren't confident about it, how can they expect the viewers to be.

And on a similar note, they've got to acknowledge it will upset some purists too - but not compromise their own ideas.