Quote:
Originally Posted by Mokkajava
Assuming this is true...
Why did the rapping get worse upon better production... wouldn't it be better for the industry if both improved. To me this just proves old school is better b/c it is suppose to be about the rapping.
All genres of music enjoy better production and better sound... but for the actual rap to be inferior to when it began, makes old school better imo.
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I'm mainly talking lyrically. There's more focus on flow and less on having a "meaningful" message. It's just what's popular and sells. Of course there's still great lyricists and storytellers - Kendrick alone has released two heavily conceptual albums regarded as some of the best ever, and even Drake is very good at conveying emotion in his personal tracks, it's just the content is very different and removed from where it originated. The evolution of hip hop has allowed for the more emotional, self-exposing lyrics as there's less attitude about having to act macho and tough, but of course there's still a ton simply focusing on wealth and success. It's a mixed bag. There's something for everybody if you look beyond the top 40 charts.
A lot of people listen to hip hop now for the overall product rather than specifically the lyrics, myself included. I still always expect good rapping.
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