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ThisisBigBrother.com - UK TV Forums > Non Big Brother Chat > Serious Debates & News > ‘WOKE’ ads are ‘failing’ to sell products
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Old 12-11-2021, 06:28 PM #1
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Thumbs up ‘WOKE’ ads are ‘failing’ to sell products
Youtube video


Kevin the Carrot destroying the woke BS adverts
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Old 12-11-2021, 06:33 PM #2
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Youtube video
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Old 12-11-2021, 06:47 PM #3
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Originally Posted by LeatherTrumpet View Post
Youtube video


Kevin the Carrot destroying the woke BS adverts
Why can't our Sky news be as honest as the Australian Sky news?
Last edited by Alf; 12-11-2021 at 06:50 PM.
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Old 12-11-2021, 06:55 PM #4
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Why can't our Sky news be as honest as the Australian Sky news?
Its a mystery

they really say it as it is and with no "blame fear"
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Old 12-11-2021, 07:07 PM #5
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The video doesn't demonstrate that these adverts don't sell products. It's just two people talking about it.
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Old 12-11-2021, 07:14 PM #6
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The video doesn't demonstrate that these adverts don't sell products. It's just two people talking about it.
have you seen John Lewis's sales figures?

but they are not claiming about actual sales:

“The advertising's no longer about selling products; it’s no longer about selling clothes, or razors or chocolate bars – it's about selling ideas, it’s about changing the way people think,” Ms d’Abrera told Sky News host Andrew Bolt.
Last edited by LeatherTrumpet; 12-11-2021 at 07:18 PM.
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Old 12-11-2021, 07:14 PM #7
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not only did they not prove anything, if that's the best examples they can come up with, they are hardly offensive to anyone. Stupid maybe, but not offensive.

I do agree though that it is a form of conditioning
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Old 12-11-2021, 07:18 PM #8
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The video doesn't demonstrate that these adverts don't sell products. It's just two people talking about it.
Didn't you hear her say "It's not working"? We're way past the point of people needing to provide actual irrefutable proof to make someone who wants to hear what they're saying believe them.
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Old 12-11-2021, 07:18 PM #9
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The older generation is so sensitive about the most stupid things
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Old 12-11-2021, 07:21 PM #10
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So grateful for people like this who can tell me what I need to be thinking instead... and I can even send him money for doing so! Real chalk and cheese stuff from the ads he is criticising.
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Old 12-11-2021, 07:31 PM #11
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Quote:
Originally Posted by LeatherTrumpet View Post
have you seen John Lewis's sales figures?

but they are not claiming about actual sales:

“The advertising's no longer about selling products; it’s no longer about selling clothes, or razors or chocolate bars – it's about selling ideas, it’s about changing the way people think,” Ms d’Abrera told Sky News host Andrew Bolt.
Not what the thread title says, though.

By the way, I can see Kmart Tiktok clip in the video (1:09) working as retail advertising, as a lot of women like shows like Drag Race.

Another thing you've got to remember is that it is a proven-fact that TV advertising works best with younger people - they are more likely to change their buying habits based on it. That's why US network TV is aimed at the 18-49 demographic (I think it is measured as 16-35 here?).
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Old 12-11-2021, 07:45 PM #12
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Not what the thread title says, though.

By the way, I can see Kmart Tiktok clip in the video (1:09) working as retail advertising, as a lot of women like shows like Drag Race.

Another thing you've got to remember is that it is a proven-fact that TV advertising works best with younger people - they are more likely to change their buying habits based on it. That's why US network TV is aimed at the 18-49 demographic (I think it is measured as 16-35 here?).
The title is correct

your assumption of what it referred to prior to watching the content was incorrect
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Old 12-11-2021, 07:56 PM #13
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We live in a time where no one wants to see ads and readily skip them at any given opportunity. It's hardly shocking third eye opening stuff that advertisers have realised this and are now having to come up with new ways to draw and keep people's attention.
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Old 13-11-2021, 06:43 AM #14
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Originally Posted by Jordan. View Post
We live in a time where no one wants to see ads and readily skip them at any given opportunity. It's hardly shocking third eye opening stuff that advertisers have realised this and are now having to come up with new ways to draw and keep people's attention.
Jordan, the spokesman for everybody.
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Old 13-11-2021, 06:50 AM #15
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So grateful for people like this who can tell me what I need to be thinking instead... and I can even send him money for doing so! Real chalk and cheese stuff from the ads he is criticising.
You sound a bit jealous of him because people freely donate to him for putting out his content. Guess what? You can also watch his content for free like the video I've just shared with you. Netflix wouldn't let you do that.

It's no different than donating to Simon Cowell when he asks you to donate to him by voting for an act on his shows.
Last edited by Alf; 13-11-2021 at 06:53 AM.
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Old 13-11-2021, 11:59 AM #16
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You sound a bit jealous of him because people freely donate to him for putting out his content. Guess what? You can also watch his content for free like the video I've just shared with you. Netflix wouldn't let you do that.

It's no different than donating to Simon Cowell when he asks you to donate to him by voting for an act on his shows.
I can't lie I am massively jealous people don't send me money for giving their opinions some validation. But hey that's why there's such a rise in "content" creators like that, they aren't as stupid as their viewers are. You're right it's no different than giving your money to Simon Cowell, or any business person or any advertisers because the end goal is always gonna be profit, whether they make that through your entertainment or your outrage.
Last edited by Jordan.; 13-11-2021 at 12:38 PM.
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Old 13-11-2021, 12:25 PM #17
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The older generation is so sensitive about the most stupid things
Anymore examples apart from this one?
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Old 13-11-2021, 12:29 PM #18
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So grateful for people like this who can tell me what I need to be thinking instead... and I can even send him money for doing so! Real chalk and cheese stuff from the ads he is criticising.
https://www.thisisbigbrother.com/for...6&postcount=12
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Old 13-11-2021, 02:53 PM #19
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Anymore examples apart from this one?
Pronouns
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The word Meghan
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Old 13-11-2021, 03:00 PM #20
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What is a ‘woke ad’ exactly?
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Old 13-11-2021, 03:14 PM #21
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What is a ‘woke ad’ exactly?
At the moment every single Christmas advert save Aldi!
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Old 13-11-2021, 03:42 PM #22
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What is a ‘woke ad’ exactly?
WOKE is now a buzzword for racists to express their disapproval of anything that doesn't involve straight white people.
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Old 13-11-2021, 03:53 PM #23
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WOKE is now a buzzword for racists to express their disapproval of anything that doesn't involve straight white people.
Starts the post by accusing people of being racist and then ends it with a racist comment.
Last edited by Alf; 13-11-2021 at 03:54 PM.
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Old 13-11-2021, 03:56 PM #24
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Starts the post by accusing people of being racist and then ends it with racist comment.
Sure calling white people white is mad racist. Any response to my earlier post that concerned you?
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Old 13-11-2021, 03:57 PM #25
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Sure calling white people white is mad racist. Any response to my earlier post that concerned you?
No, you singled out a certain section of people by skin colour for a spot of your bullying.
Last edited by Alf; 13-11-2021 at 03:58 PM.
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