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Old 18-03-2009, 05:07 PM #11
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Sticks Sticks is offline
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Join Date: Oct 2002
Location: Newcastle upon Tyne
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Sticks Sticks is offline
Cyber Warrior
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Join Date: Oct 2002
Location: Newcastle upon Tyne
Posts: 10,278


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When McDonalds in 2006 did their Yorkie McFlurry they came up with this image



Note how violence against women is implied with the product crushing the female figure

In 2009 the same product was advertised differently



Note the absence of the "It's not for Girls" logo

If it is just a bit of fun, why did McDonalds stop using this sexist logo?

I did wonder, back in 2006 if any female might not be allowed to buy a Yorkie McFlurry. What would have happened if a server back then had refused to serve a woman, or worse a young girl one of these, because they saw the promotional materials saying it was not for girls.
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