Quote:
Originally Posted by Matt
If they were going to air in the normal summer period last year then they had no choice but to go up against the Olympics.
This year they do have a choice - schedule the launch against BGT and get slaughtered, or wait just one more week to give it a better chance at higher ratings and more significant press coverage. It's a no-brainer.
|
Last year they could have started BB13 in early may and finish by the end of July and before the Olympics started...theres always a way around these things if ratings are the issue.
Threaded Mode