[Beetlejuice]

Originally Posted by jaxie

I don't get why some bang on about live feed so obsessively. What are they going to do watch it 24/7? Nothing better to do with their time?

It was perfect for some of us night owls and others used to have it on like they would the radio throughout the day, with lots of people discussing it on forums. The idea is the viewers feel closer to the housemates as a result and care more about them. The more they care the more they talk about it, vote on it and continue to watch it. Channel 5 have built up a brick wall between the viewers and the show.

The live feed was also perfect for this new age of 24/7 social networking we live in. Everything needs to be faster paced/more immediate. That's what you got with the live coverage. Now you don't know what's going on until 24 hrs later (the face to face nominations for example)