[BBUK-Fan]

It will be ****e

[andybigbro]

Originally Posted by Carole of the Bells

This sort of thing would be a nice compromise with the eye:



But we'll inevitably end up with something like:

So accurate hahah

[Wizard.]

Emma to flash ha pink titty nipples and Rylan to whack out a pink dildo on BOTS?

[James]

Originally Posted by supertv247

Pink Casino (the sponsor) have published an article about how the house will have a pink makeover, including pink walls, pink doors and pink lipstick (?) and even Emma will be wearing a pink mini dress at launch (in January )

https://www.pinkcasino.co.uk/Celebri...f=pc-social-tw

Spoiler:

CELEBRITY BIG BROTHER TURNS PINK!

Say it for the people in the back! It’s all about female empowerment in this seasons Celebrity Big Brother and Pink Casino couldn’t be happier to be sponsoring such a benchmark event that celebrates this remarkable anniversary!

So grab your remote and switch on your TV to welcome back not only the eagerly awaited 2018 Celebrity Big Brother but also the leading ladies Pink Casino site. We’re back again and more glamorous than ever as the official sponsor of this Winter’s Celebrity Big Brother on Channel 5, and we’re hoping to welcome back a lot of familiar and new faces to our site so come along and join in on the fun!

This is a landmark year for women around the world as it marks the 100-year anniversary of women’s voting rights! In honour of this Celebrity Big Brother will launch this series with an all-female cast of celebrity housemates to salute a centenary of women's suffrage. Ssshhh! we’ve been sworn to secrecy but it’s our little secret, right? It doesn’t stop there, Celebrity Big Brother is setting the bars high for this incredible celebration as the iconic house is getting a brand new makeover, furnished with pink homeware, showcased pink doors and of course pink lipstick. Forget ladies night as it’s ladies year in Celebrity Big Brother and Pink Casino!

Even the wonderful Emma Willis has joined in with the celebrations, wearing a pink mini dress for the Live Launch because after all who doesn’t look perfect in pink!? But that’s not all. Over the course of the series, once the female and male housemates are in the house, Big Brother has a lot of entertaining tasks and hidden experiments to say the least, to test them and challenge gender stereotypes for a big reveal in what it is like to be a woman or a man in the 21st century. See what happens when women hold the power as this Celebrity Big Brother is certainly going to be surprising and insightful so make sure you’re ready to tune in!

Our Pink Lady is back again! After whipping social media into frenzy in previous years our very own 1st Lady is the star of the show in our Pink Casino Ad as she plays a fictional housemate character called ‘Katy’. You may also know her as #PinkCasinoGirl as she’s now a Twitter sensation, what will our Pink Lady get up to next you ask!? Keep an eye on our social media channels to see when she’ll be back on your screens!

I'm not sure Channel 5 would be allowed to do that, because of the rules that place limits on product placement.

There must be 'editorial justification' for a product to be placed in a programme. That means the product must have a natural fit with the storyline. The content of programmes shouldn't seem to be created or distorted, just to feature the placed products.

Programmes also can't promote placed products or give them too much prominence. So there shouldn't be any claims made about how good a placed product is, or so many references to a product that it feels like it is being promoted.

From https://www.thinkbox.tv/How-to-use-T...-and-rationale

[supertv247]

Originally Posted by James

I'm not sure Channel 5 would be allowed to do that, because of the rules that place limits on product placement.



From https://www.thinkbox.tv/How-to-use-T...-and-rationale

What’s the product placement? It’s just about stuff being pink

[reece(:]

Going to look like a hot mess 2* vegas hotel.

[James]

Originally Posted by supertv247

What’s the product placement? It’s just about stuff being pink

Because the house is to be full of pink, and the company's name is Pink Casino. It's as if the sponsor was Yellow Pages and the set and house, was mostly yellow; or even if the sponsor was Coca Cola and they had made the house red - the colour associated with the brand.

[Marsh.]

Yes, but in this case they'd get away with it.

As pink is not exclusive to the pink casino brand, even though it is a large part of their brand for obvious reasons.

They'd explain it away as their "ladies" theme.

[Marsh.]

Also, there must be exceptions to the rule as Big Brother spent about a fortnight heavily promoting that Apes movie from 3 years ago.

Then a few years ago they gave housemates loads of hair products and had an advert-like montage of them all having makeovers with the products.

[MICHAEL G]

The article has gone

[BBUK-Fan]

Think it's not gonna be pink

[Captain.Remy]

If this is confirmed then it will be tacky as hell lmao
How come C5 comes out with a decent theme, great eye and STILL manages to ***** it up at the last stage?
It's like they love doing this to themselves. Even if the theme was "Back to Basics" they still would do some crazy ass stuff to make it ratchet and out of place.

[T*]

Also isn’t product placement fine when the ‘P’ icon is displayed during the titles

[James]

Originally Posted by Mariah_Carey

Also, there must be exceptions to the rule as Big Brother spent about a fortnight heavily promoting that Apes movie from 3 years ago.

Then a few years ago they gave housemates loads of hair products and had an advert-like montage of them all having makeovers with the products.

Yeah, I forgot about that.

[iRyan]

Welp leave it to BB to reinforce dated gender binary norms in 2018

[Gstar]

Yess pink house

[neneu10]

bye

[Morgan.]

Wait is that the house

[Morgan.]

Oh I just saw Big Brother Brazil