[*mazedsalv**]

Originally posted by Tom
Its fine here thanks

Yes but in previous years CBB attracted a similar audience to BB, which hasn't been the case for the past 2 series'. Also theres an argument to say that BB8 was up on CBB5- CBB5 only rated okish because of the race row. If the race row never happened it could well performed even worse than BB9.

Also the figures show that the main BB audience were watching CBB6 at the start of the series when all of the younger housemates were in, and as these housemates left so did the younger viewers. Most significantly there was a huge reduction in 16-34 year old males when Lucy as evicted and that is shown in the ratings.

A lot of the audience watch the show due to curiosity on the first night, if they see someone or something that they like then they will continue watching. It isn't rocket science.

So basically they need about 11 or 12 18-34 year olds that are intresting to interest the BB demograpghic audience and then about 4 or 4 over 35's to interest the older audience.

[arista]

Why is this a Clash?

[Spike]

It wont clash with BGT, from how a few of the new ITV dramas and Hells Kitchen are going to be scheduled it looks like BGT live show week will start May 25th