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Often, many of the people who live in this sort of postcode will be older professionals living in suburban houses and apartments. These are known as type 14 in the ACORN classification and 1.48% of the UK’s population live in this type.

Neighbourhoods fitting this profile are well represented in Outer London (Bromley, Barnet and Kingston-upon- Thames) and Manchester (Trafford), Aberdeen, Stirling and Home County towns such as Guildford and St Albans. Here is an overview of the likely preferences and features of your neighbourhood:
Family income High
Interest in current affairs High
Housing - with mortgage Medium
Educated - to degree Very high
Couples with children Medium
Have satellite TV Low

These are affluent people living in largely suburban areas. Households tend be a mixture of couples, families and singles, but with fewer children and more retired people than the UK as a whole. People tend to be well educated, and employed in senior managerial and professional occupations.

Property is a mixture of houses and flats. The houses tend to be large, with four or more bedrooms, with slightly more semi-detached than detached and terraced. Flats are a mixture of purpose built and converted, some of which are privately rented. Reflecting the slightly older age profile of the people in this type, more of the houses are owned outright.

Car ownership is high with two cars being very common. One of the cars is likely to be a high value company car.

These affluent individuals have high incomes as well as high levels of savings and investments. They are also characterised by high credit card limits and high credit card usage. They make investments using financial advisers and brokers, as well as directly using the Internet. Internet banking is very common.

All the major broadsheets are read, and interests include fine arts and antiques, theatre and good food and wine. Eating out is also popular.







Creepy, that's true!